Carlos Alfredo Reyes

Available to hire

I'm a lifecycle-focused marketer with 8 years in market research and campaign execution across B2C and B2B. Recently I’ve specialized in email/CRM, GA4, and SEO fundamentals.

About

I’m a lifecycle-focused marketer with 8 years in market research and campaign execution across B2C and B2B. Recently I’ve specialized in email/CRM, GA4, and SEO fundamentals. I delivered 7 email campaigns contributing to a 35% lift in user acquisition and have hands-on experience with segmentation, A/B tests, and performance tracking.

Fluent in English and Spanish, I work well in remote freelance/contract setups and bring a collaborative, data-driven approach to align customer journeys with business goals. I continuously upskill—recent certifications include digital marketing, big data, and AI workflow courses—so I can contribute quickly and adapt to evolving needs.

  • 11 years' experience
  • Joined October 2025

Languages

  • Spanish; CastilianFluent
  • EnglishFluent

Industry experience

  • Professional Services
  • Retail
  • Media & Entertainment
  • Software & Internet
  • Education

Work experience· 12 roles

Sushi Chef · Sushi GourmetJan 2025 – Jan 2025 · 1 mo

Prepared sushi and maintained kitchen operations; focused on quality and efficiency during service shifts.

Sushi Chef · Sushi GourmetJan 2024 – Dec 2025 · 2 yrs

Maintained high standards of food preparation and hygiene while developing service skills; completing related certifications.

Night Porter · Hayfield ManorJan 2024 – Jan 2024 · 1 mo

Reliable shift work while studying; performed night porter duties and ensured guest safety and smooth operations.

Night Porter · Hayfield ManorJan 2023 – Dec 2024 · 2 yrs
Marketing Product Executive · Astra HondurasJan 2023 – Jan 2023 · 1 mo
Marketing Product Executive · Astra HondurasFeb 2022 – Jan 2023 · 1 yr
Senior BTL Executive · Creativa & AsociadosNov 2021 – Nov 2021 · 1 mo
Senior BTL Executive · Creativa & AsociadosApr 2019 – Nov 2021 · 2 yrs 8 mos

Education· 14

MBA, Risk Analysis & Business Management · EUDE2021 – 2022
B.A. Marketing · UMH2010 – 2014
Digital Marketing · DMI UK2025
Big Data · ICDL2023

Certifications and awards· 12

Digital Marketing — DMI UK2025
Big Data — ICDL2023
Customer-Centric Marketing — Babson2022
English C1 — SEDA2025

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