I specialize in packaging and branding, with over 5 years of experience in the pharma and beauty industries. I bridge brand storytelling and dielines, turning ideas into production-ready designs. I'm hands-on, detail-obsessed, with a keen eye for typography. I'm a collaborative team player who thrives in cross-functional settings—supporting marketing teams to translate briefs into packaging concepts, ensuring regulatory and environmental compliance, and guiding global brand identity across multiple markets. I lead art direction for photoshoots and audiovisual production, create global packaging guidelines, and drive the visual consistency across 250+ SKUs and beyond, while onboarding new teammates and advancing production validations with suppliers.

Carlos Teller

I specialize in packaging and branding, with over 5 years of experience in the pharma and beauty industries. I bridge brand storytelling and dielines, turning ideas into production-ready designs. I'm hands-on, detail-obsessed, with a keen eye for typography. I'm a collaborative team player who thrives in cross-functional settings—supporting marketing teams to translate briefs into packaging concepts, ensuring regulatory and environmental compliance, and guiding global brand identity across multiple markets. I lead art direction for photoshoots and audiovisual production, create global packaging guidelines, and drive the visual consistency across 250+ SKUs and beyond, while onboarding new teammates and advancing production validations with suppliers.

Available to hire

I specialize in packaging and branding, with over 5 years of experience in the pharma and beauty industries. I bridge brand storytelling and dielines, turning ideas into production-ready designs. I’m hands-on, detail-obsessed, with a keen eye for typography.

I’m a collaborative team player who thrives in cross-functional settings—supporting marketing teams to translate briefs into packaging concepts, ensuring regulatory and environmental compliance, and guiding global brand identity across multiple markets. I lead art direction for photoshoots and audiovisual production, create global packaging guidelines, and drive the visual consistency across 250+ SKUs and beyond, while onboarding new teammates and advancing production validations with suppliers.

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Language

Spanish; Castilian
Fluent
English
Fluent
Italian
Beginner
French
Beginner

Work Experience

Art Director & Graphic Designer at Cantabria Labs
January 1, 2023 - Present
Global guardianship of the brand’s visual identity across Business Units, internal teams, and agencies. Art direction for photoshoots and management of audiovisual image production. Creation of global brand and packaging guidelines. Packaging design for new product launches and adaptation for international markets. Support for marketing in translating projects into packaging briefs; artwork adaptation to regulatory and environmental requirements; pre-production mockups for validation; supplier documentation and BAT support; branding onboarding for new employees. Managed a portfolio of 250+ SKUs with a consistent brand application across channels.
Graphic Packaging Designer at Cantabria Labs
February 1, 2021 - August 1, 2023
End-to-end packaging design and management for cosmetics and food supplements. Brands such as Heliocare, Endocare, Iraltone, Biretix, Neoretin, Elancyl, Allskin Med, Inmunoferon, Toty by Sofía Vergara and NDL Pro-Health. Supported marketing teams by translating briefs into relevant packaging concepts. Artwork adaptation to regulatory and environmental requirements, ensuring consistency with brand guidelines. Prepared and validated approval documents (BAG) with suppliers and validated supplier approvals. Designed packaging for international markets, including mockups for pre-production validation. Created digital and print materials for omnichannel campaigns, product launches, and events; directed photoshoots and managed audiovisual production. Established global packaging guidelines and ensured brand identity across 250+ SKUs; aided in production validations (BAT) and onboarding of new employees.

Education

Master’s Degree in Branding and Brand Strategy at LABASAD – Barcelona School of Arts and Design
January 1, 2023 - January 1, 2024
Bachelor’s Degree in Comprehensive Design and Image Management at Rey Juan Carlos University
January 1, 2016 - January 1, 2021

Qualifications

Art Direction with AI KIT for Learning
June 1, 2025 - February 27, 2026
Design and Prototyping with Figma
May 1, 2025 - February 27, 2026

Industry Experience

Consumer Goods, Healthcare, Life Sciences, Manufacturing, Professional Services, Retail