Available to hire
I’m a multidisciplinary project manager and growth-focused content strategist with a track record delivering high-visibility campaigns for CBC Gem and beyond. I bridge creative, marketing, and technical teams to move fast and hit deadlines.
I thrive in fast-paced environments, using agile practices, data-driven decision making, and hands-on content production to scale brands, nurture communities, and deliver measurable ROI. I’m passionate about building processes, mentoring teams, and collaborating with creators and partners to expand reach.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Project Manager at CBC Gem (CBC/Radio-Canada)
December 1, 2022 - PresentLead agile ceremonies across multiple departments; align priorities; manage 200+ weekly deliverables; oversee timelines and budgets; ensure creative assets meet broadcast and digital standards; facilitate collaboration between internal PR, creative production, and marketing; build vendor networks; coordinate large-scale events and activations for digital programming.
Social Media Marketing Manager at Gem Send Distribution
August 1, 2021 - November 1, 2021Managed social media marketing and campaigns; responsible for content strategy, posting schedules, engagement tactics, and analytics across platforms.
Director / Events Manager at Chicalious Events
August 1, 2007 - December 1, 2020Directed events planning and execution; oversaw logistics for events; managed budgets and teams.
Independent Content Creator at Self-Employed
September 1, 2024 - PresentIndependent content creator focusing on digital content strategies, social media content (Reels/TikTok), brand voice, and collaboration with creators and influencers.
Project Manager at CBC/Radio-Canada
December 1, 2022 - PresentSole Project Manager for the CBC Gem streaming platform; delivered digital assets on time for high-visibility campaigns; led weekly agile check-ins across multiple departments to align priorities, resulting in the successful execution of 200+ weekly deliverables. Managed complex project timelines and budgets, ensuring creative assets meet strict broadcast and digital standards. Facilitated collaboration between internal PR, creative production, and marketing teams to drive audience acquisition for digital programming.
Content Creator / Digital Content Strategist at Independent (Freelance)
September 1, 2024 - PresentCreated and managed content schedules for client social media accounts (Facebook/Instagram), ensuring consistent brand voice. Oversaw email marketing campaigns; built relationships with content creators and influencers to expand brand reach. Planned and executed trade show activations, coordinating logistics and booth design. Built and currently manage a Discord community for daily engagement and loyalty. Led paid social media planning and execution, optimizing budgets for maximum ROI.
Marketing Account Manager at Panel Marketing
September 1, 2021 - November 1, 2021Nurtured client relationships; executed email marketing campaigns; analyzed data to inform new sales tactics and goals.
Social Media Marketing Manager at Gem Send Distribution
August 1, 2019 - March 1, 2020Managed client social media accounts; delivered email marketing campaigns; analyzed data to create new sales tactics and goals.
Events Manager at Chic-licious Events
August 1, 2007 - December 1, 2020Led planning and execution of live and virtual events, coordinating logistics, vendors, and on-site operations to ensure smooth and successful activations.
Education
Digital Marketing at Robertson College
January 11, 2030 - December 7, 2025High School Diploma at Scarlett Heights Entrepreneurial Academy
January 11, 2030 - December 7, 2025Google Career Certificates: Project Management, Data Analytics (In Progress) at Google Career Certificates
January 11, 2030 - December 7, 2025Google Career Certificate - Project Management at Google Career Certificates
January 11, 2030 - December 7, 2025Google Career Certificate - Data Analytics at Google Career Certificates
January 11, 2030 - December 7, 2025Qualifications
Google Career Certificates: Project Management
January 11, 2030 - December 7, 2025Google Career Certificates: Data Analytics
January 11, 2030 - December 7, 2025Google Career Certificate: Project Management
January 11, 2030 - December 7, 2025Google Career Certificate: Data Analytics
January 11, 2030 - December 7, 2025Industry Experience
Media & Entertainment, Software & Internet, Professional Services, Education, Gaming
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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