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Graphic Designer with academic excellence and a strong foundation in systems thinking and user-centered design. Experienced in analyzing complex structures and developing visual systems through research, testing, and iterative validation. Particularly interested in service design methodologies, strategic problem framing, and the development of structured solutions that enhance user interaction and organizational efficiency.…Graphic Designer with academic excellence and a strong foundation in systems thinking and user-centered design. Experienced in analyzing complex structures and developing visual systems through research, testing, and iterative validation. Particularly interested in service design methodologies, strategic problem framing, and the development of structured solutions that enhance user interaction and organizational efficiency.

Carol Fabiana Terceros Ojeda

Brand Designer, Book Illustrator, Designer, +4

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Graphic Designer with academic excellence and a strong foundation in systems thinking and user-centered design. Experienced in analyzing complex structures and developing visual systems through research, testing, and iterative validation. Particularly interested in service design methodologies, strategic problem framing, and the development of structured solutions that enhance user interaction and organizational efficiency.…Graphic Designer with academic excellence and a strong foundation in systems thinking and user-centered design. Experienced in analyzing complex structures and developing visual systems through research, testing, and iterative validation. Particularly interested in service design methodologies, strategic problem framing, and the development of structured solutions that enhance user interaction and organizational efficiency.

Available to hire

Graphic Designer with academic excellence and a strong foundation in systems thinking and user-centered design. Experienced in analyzing complex structures and developing visual systems through research, testing, and iterative validation.

Particularly interested in service design methodologies, strategic problem framing, and the development of structured solutions that enhance user interaction and organizational efficiency.

Skills

Editorial Illustration

Experience Level

Expert

Expert

Expert

Intermediate

Editorial Illustration

Intermediate

Presentation Design

Intermediate

Language

Spanish; Castilian

Fluent

English

Intermediate

Work Experience

Brand Identity Designer (Project-based) at PROINPA

January 1, 2025 - Present

Led the redesign of the institutional brand identity, including the development of an approved logo system and core visual structure. Currently developing brand guidelines and application standards, and implementing the new identity across initial institutional communication materials.

Freelance Brand Designer at Panaseri

May 1, 2024 - October 1, 2024

Led the complete redesign of the Tarwix brand identity. Developed a logo system, color palette, packaging, and printed materials, and structured a visual identity guide to ensure consistency across brand applications.

Graphic Designer (Project-based) at UMSS – FCAPyF

January 1, 2024 - January 1, 2024

Designed cover and back cover for the publication 'Agroecología Ganadera'. Structured a visual hierarchy to ensure academic clarity and print coherence.

Graphic Design Intern at Universidad Privada Boliviana (UPB)

January 1, 2024 - January 1, 2024

Designed and executed a thematic mural for a university sector as part of a spatial visual intervention project. Developed institutional visual materials supporting academic communication and applied structured visual criteria to maintain identity consistency.

Brand Identity Design Intern at Bolivia Abroad

August 1, 2023 - November 1, 2023

Developed a brand identity from concept to implementation for an international education organization. Defined a typographic system, color structure, and visual language in English; applied the identity across multiple touchpoints; and developed multiple applications to validate visual consistency.