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Hi, I'm Carolina Pelaez. I'm a marketing and digital campaigns professional with a track record of delivering multi-channel campaigns for global clients such as Google and Royal Caribbean. I thrive on turning insights into action and collaborating with cross-functional teams to drive measurable growth. With a multicultural background and fluency in English, Spanish, and French, I navigate diverse markets with ease. I bring hands-on experience in influencer programs, paid media, content creation, and brand activation, always aiming to blend creativity with data-driven decision-making.…Hi, I'm Carolina Pelaez. I'm a marketing and digital campaigns professional with a track record of delivering multi-channel campaigns for global clients such as Google and Royal Caribbean. I thrive on turning insights into action and collaborating with cross-functional teams to drive measurable growth. With a multicultural background and fluency in English, Spanish, and French, I navigate diverse markets with ease. I bring hands-on experience in influencer programs, paid media, content creation, and brand activation, always aiming to blend creativity with data-driven decision-making.

Carolina Pelaez

Photographer, Project Manager, Content Creator, +2

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Hi, I'm Carolina Pelaez. I'm a marketing and digital campaigns professional with a track record of delivering multi-channel campaigns for global clients such as Google and Royal Caribbean. I thrive on turning insights into action and collaborating with cross-functional teams to drive measurable growth. With a multicultural background and fluency in English, Spanish, and French, I navigate diverse markets with ease. I bring hands-on experience in influencer programs, paid media, content creation, and brand activation, always aiming to blend creativity with data-driven decision-making.…Hi, I'm Carolina Pelaez. I'm a marketing and digital campaigns professional with a track record of delivering multi-channel campaigns for global clients such as Google and Royal Caribbean. I thrive on turning insights into action and collaborating with cross-functional teams to drive measurable growth. With a multicultural background and fluency in English, Spanish, and French, I navigate diverse markets with ease. I bring hands-on experience in influencer programs, paid media, content creation, and brand activation, always aiming to blend creativity with data-driven decision-making.

Available to hire

Hi, I’m Carolina Pelaez. I’m a marketing and digital campaigns professional with a track record of delivering multi-channel campaigns for global clients such as Google and Royal Caribbean. I thrive on turning insights into action and collaborating with cross-functional teams to drive measurable growth.

With a multicultural background and fluency in English, Spanish, and French, I navigate diverse markets with ease. I bring hands-on experience in influencer programs, paid media, content creation, and brand activation, always aiming to blend creativity with data-driven decision-making.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Spanish; Castilian

Fluent

English

Advanced

French

Intermediate

Work Experience

Sales Assistant & Photographer at SeaWorld - Village Roadshow Theme Parks

January 1, 2023 - Present

In-park photography and retail sales support; assisted in-park stores and guest experiences; contributed to marketing materials.

Marketing & Project Manager at Royal Ambassadors Influencer Program

January 1, 2021 - December 31, 2024

Led creation and management of the 'Royal Ambassadors' influencer program (40+ influencers); planned and executed integrated marketing initiatives for ship launches and new sales points; managed social media presence and collaboration with influencers, internal teams and external partners.

Paid Media Campaign Manager at Freelance (Colombia)

January 1, 2022 - December 31, 2023

Planned, launched, and optimized media campaigns across social, search and display for major Google product launches; developed media best practices and measurement plans; produced performance reports.

Associate Media Activation Manager at Essence MediaCom (WPP) / Google

January 1, 2025 - Present

Paid media activation management across offline and online channels; implementation, optimization, monitoring and reporting; collaboration with cross-functional teams and agencies to meet client objectives.