I’m a designer with 12+ years of experience crafting for desktop and mobile applications. I thrive in Agile environments and regularly collaborate with CTOs, developers, and product teams to deliver human-centered experiences. I’m passionate about aligning brand messaging with exceptional user experiences, leading design initiatives from concept to delivery, and continuously seeking ways to optimize processes and outcomes.

Catalina Nieto

I’m a designer with 12+ years of experience crafting for desktop and mobile applications. I thrive in Agile environments and regularly collaborate with CTOs, developers, and product teams to deliver human-centered experiences. I’m passionate about aligning brand messaging with exceptional user experiences, leading design initiatives from concept to delivery, and continuously seeking ways to optimize processes and outcomes.

Available to hire

I’m a designer with 12+ years of experience crafting for desktop and mobile applications. I thrive in Agile environments and regularly collaborate with CTOs, developers, and product teams to deliver human-centered experiences. I’m passionate about aligning brand messaging with exceptional user experiences, leading design initiatives from concept to delivery, and continuously seeking ways to optimize processes and outcomes.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Creative Design Lead at FIBER
January 1, 2022 - Present
Led the design and development team to ensure technical compliance, consistent brand messaging, and imagery across all projects, while aligning timelines with the project schedule. Collaborated with marketing to deliver web and app solutions that met client requirements and delivered strong user experiences. Drove the design process from concept to delivery, maintaining high design standards and timely delivery.
UI/UX Designer at FIBER
January 1, 2022 - October 16, 2025
Created and maintained websites in HTML/CSS; produced front-end code for WordPress themes; designed digital interfaces and site maps to communicate interaction concepts. Worked closely with the marketing team to fulfill client requests and deliver exceptional user experiences. Managed the design process from concept through delivery, ensuring alignment with brand identity and project timelines.
Digital Designer at 372 Digital
April 1, 2021 - October 16, 2025
Created designs for websites, applications, and print; built and maintained websites in HTML/CSS; developed wireframes, storyboards, user flows, system flowcharts, and site maps to communicate interaction and design concepts. Created project style guides and digital interfaces that complied with accessibility standards; contributed to app design for Cimara and managed resource allocations for related services.
Graphic Designer at Design Identity
January 31, 2019 - October 16, 2025
Redesigned fashion, products, and accessories in Photoshop for major clients including Guess, Ralph Lauren, Alex Perry, Stockland, Lacoste, Speedo, and Ben Sherman. Assisted in photo shoots, stock control, and understanding production processes; designed websites and digital e-commerce assets for clients; created packaging and supervised production in chosen media. Worked under preassure to meet deadlines and contributed to a successful fashion photography agency.
Web Designer at RTVC - Public broadcaster
December 31, 2017 - October 16, 2025
Coordinated, designed, and created interactive strategies and multi-platform experiences for children, parents, and educators across Colombian territories using RTVC and .tv platforms. Maintained professional branding across RTV C and associated brands by adhering to official style guidelines; designed responsive websites and digital assets to meet client needs.
Web Designer at Manimator
February 1, 2014 - October 16, 2025
Collaborated with senior designer to create and enhance digital assets including websites, applications, banners, newsletters, and illustrations for Manimator and external clients. Led frontend development of websites and delivered visually appealing and user-friendly online platforms.
Multimedia Designer at Escuela Nueva
December 31, 2012 - October 16, 2025
Created animated educational content with multimedia elements; collaborated with teachers and educational experts to design engaging multimedia lesson modules.

Education

B.A. in Graphic Design at Corporación Universitaria Unitec
January 1, 2007 - December 31, 2011
Typography Diploma Course at Corporación Universitaria Unitec
January 1, 2011 - December 31, 2012
Dynamic Website Design Diploma Course at Universidad Piloto de Colombia
January 1, 2012 - December 31, 2012
Product Design Certificate at Dribbble Academy
January 1, 2023 - December 31, 2023
Design for a Better World at Interaction Design Foundation
January 1, 2024 - December 31, 2024
AI for Designers at Interaction Design Foundation
January 1, 2024 - December 31, 2024

Qualifications

Design for a Better World (Don Norman)
January 1, 2024 - October 16, 2025
AI for Designers
January 1, 2024 - October 16, 2025
Product Design Certificate
January 1, 2023 - October 16, 2025
Typography Diploma Course
January 1, 2011 - December 31, 2012
Dynamic Website Design Diploma Course
January 1, 2012 - December 31, 2012
B.A. in Graphic Design
January 1, 2007 - December 31, 2011

Industry Experience

Media & Entertainment, Software & Internet, Education, Non-Profit Organization, Professional Services, Government

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more