Over the past few years, I have managed social media for both my own personal brand and private clients, gaining hands-on experience across content strategy, digital marketing, content operations, and brand growth. I have organically built a community of 58,000+ followers, reached millions of people every month and successfully marketed and sold digital products, online courses, physical products and group travel experiences through organic content, launch campaigns, and conversion focused marketing strategies. My experience includes: * Social media strategy and content planning * Content creation and copywriting for Instagram, Facebook, TikTok, YouTube, LinkedIn, and X * Community management and customer engagement * Multi-platform content scheduling and publishing * Performance analysis and content optimization * ManyChat automation * Influencer marketing and brand partnerships * Planning and executing digital marketing campaigns for both digital and physical products * E-commerce promotions, product launches and sales campaigns * Customer support and relationship management I also worked as a Posting Manager for a U.S.-based social media agency, where I coordinated publishing workflows, managed more than 10 clients accounts, collaborated with production teams and maintained publishing schedules across multiple social platforms. Working on both my own business and with clients has given me a well-rounded understanding of social media, digital marketing, e-commerce and content operations. I’m comfortable managing projects from strategy to execution, collaborating with remote teams and using content and marketing to drive engagement, build communities and generate sales.

Catarina Severiano

Over the past few years, I have managed social media for both my own personal brand and private clients, gaining hands-on experience across content strategy, digital marketing, content operations, and brand growth. I have organically built a community of 58,000+ followers, reached millions of people every month and successfully marketed and sold digital products, online courses, physical products and group travel experiences through organic content, launch campaigns, and conversion focused marketing strategies. My experience includes: * Social media strategy and content planning * Content creation and copywriting for Instagram, Facebook, TikTok, YouTube, LinkedIn, and X * Community management and customer engagement * Multi-platform content scheduling and publishing * Performance analysis and content optimization * ManyChat automation * Influencer marketing and brand partnerships * Planning and executing digital marketing campaigns for both digital and physical products * E-commerce promotions, product launches and sales campaigns * Customer support and relationship management I also worked as a Posting Manager for a U.S.-based social media agency, where I coordinated publishing workflows, managed more than 10 clients accounts, collaborated with production teams and maintained publishing schedules across multiple social platforms. Working on both my own business and with clients has given me a well-rounded understanding of social media, digital marketing, e-commerce and content operations. I’m comfortable managing projects from strategy to execution, collaborating with remote teams and using content and marketing to drive engagement, build communities and generate sales.

Available to hire

Over the past few years, I have managed social media for both my own personal brand and private clients, gaining hands-on experience across content strategy, digital marketing, content operations, and brand growth.

I have organically built a community of 58,000+ followers, reached millions of people every month and successfully marketed and sold digital products, online courses, physical products and group travel experiences through organic content, launch campaigns, and conversion focused marketing strategies.

My experience includes:

  • Social media strategy and content planning
  • Content creation and copywriting for Instagram, Facebook, TikTok, YouTube, LinkedIn, and X
  • Community management and customer engagement
  • Multi-platform content scheduling and publishing
  • Performance analysis and content optimization
  • ManyChat automation
  • Influencer marketing and brand partnerships
  • Planning and executing digital marketing campaigns for both digital and physical products
  • E-commerce promotions, product launches and sales campaigns
  • Customer support and relationship management

I also worked as a Posting Manager for a U.S.-based social media agency, where I coordinated publishing workflows, managed more than 10 clients accounts, collaborated with production teams and maintained publishing schedules across multiple social platforms.

Working on both my own business and with clients has given me a well-rounded understanding of social media, digital marketing, e-commerce and content operations. I’m comfortable managing projects from strategy to execution, collaborating with remote teams and using content and marketing to drive engagement, build communities and generate sales.

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Language

Portuguese
Fluent
English
Fluent
Spanish; Castilian
Fluent

Work Experience

Founder / Personal Brand Builder at Self-employed
January 1, 2025 - January 1, 2026
Built and scaled an organic personal brand of 58,000+ followers, generating over 3M monthly reach through audience-first content, strategic storytelling and community engagement.
Posting Manager at US Based Company
January 1, 2019 - Present
Results-driven social media, community and content operations professional with experience managing content publishing, creator communications, client relationship and production workflows across multiple digital platforms.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Software & Internet