Celine Perez

Managed social media profiles for various Haute Living brands and high-end agency clients, developing and executing strategic campaigns to drive brand visibility, engagement, and growth in luxury markets. Led live event coverage and photo shoots with high-profile figures such as Bam Adebayo and Tony Robbins, producing impactful content that amplified brand presence and deepened audience engagement.

Directed content strategy and led content creation to showcase the mall’s diverse offerings, including 300+ luxury boutiques, 50+ dining destinations, and exclusive events, enhancing audience engagement and brand visibility. Partnered with on-site luxury brands including Louis Vuitton and Tiffany & Co., and external agencies, to deliver cohesive product coverage and maintain consistent brand messaging. Created and curated original TikTok content, driving growth to 100K+ followers and surpassing 1 million likes through engaging, trend-focused strategies.

Managed social media marketing for a diverse portfolio of luxury hospitality clients, driving engagement and brand visibility. Developed and executed strategic content calendars, oversaw client relations, and fostered community engagement. Spearheaded creative content strategies and delivered detailed monthly performance reports to optimize campaign effectiveness.