Cezary Dudek
I’m a Marketing & Communications Leader with over 10 years of experience building brands, leading strategic campaigns, and driving measurable growth.
About
I’m a Marketing & Communications Leader with over 10 years of experience building brands, leading strategic campaigns, and driving measurable growth. Over the last five years, I’ve been leading the marketing and communications strategy at Nextbike Poland, working directly with the CEO and board to shape the company’s positioning and deliver award-nominated projects. I’m passionate about combining creativity with data and AI-driven solutions to transform how brands connect with people – and I love building teams that make ambitious ideas happen.
I thrive at the intersection of strategy and execution, blending creative storytelling with data-driven decision making. I enjoy nurturing cross-functional partnerships, mentoring teams, and driving scalable marketing programs that deliver real business impact. When I’m not shaping brand narratives, I’m focused on developing AI-enabled marketing solutions to unlock growth and efficiency for ambitious companies.
- 10 years' experience
- Joined January 2026
Languages
- EnglishAdvanced
Industry experience
- Media & Entertainment
- Software & Internet
- Transportation & Logistics
- Retail
- Professional Services
Work experience· 5 roles
Led the Marketing & Communications function, building an in-house team (6 direct reports) and delivering brand transformation and market positioning across 80 cities and 3 million users. Reported directly to the CEO and board on strategic initiatives, crisis communication, and growth. Managed partnerships, barter deals, and marketing support for advertising sales; oversaw corporate presentations, internal communications, and employer branding. Served as company spokesperson for 3 years before appointing a Head of Communications. Coordinated multi-agency work (creative, PR, production, design) for high-impact campaigns, contributing to award-nominated projects and sustained 4-season performance.
Led community-building efforts, ambassador programs, and national brand activations. Built and scaled the Polish community from the ground up, managed CRM-driven engagement, and forged influencer partnerships. Coordinated events and campaigns to boost awareness and user adoption in a competitive mobility market.
Managed community projects, communications, and events for a software house, contributing to partnerships, events, and community growth.
Education
Certifications and awards· 11
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