1. Led the development of high-quality, SEO-optimized content that improved search rankings and enhanced user engagement across multiple platforms. 2. Implemented comprehensive SEO and SEM strategies that drove targeted traffic, resulting in significant increases in lead generation and conversion rates. 3. Collaborated with web development teams to create user-friendly websites, optimizing functionality and performance to enhance the overall customer experience.

Digital Specialist at Seven Media Group | Sri Lanka

October 1, 2019 - October 31, 2020

Digital Strategisits at zMessenger Pvt Ltd | Sri Lanka

October 31, 2020 - May 31, 2022

* Crafted and executed comprehensive brand strategies that enhanced market positioning and drove customer engagement across multiple digital platforms. * Implemented data-driven performance marketing campaigns that optimized ROI and significantly improved lead generation and conversion rates. * Spearheaded content marketing initiatives that aligned with brand objectives, resulting in increased audience reach, engagement, and brand loyalty.

Digital Manager at Threesixty Digital Pvt | Sri Lanka

May 31, 2022 - Present

Digital Manager at Lotka Shipping Services LLC | UAE

August 31, 2023 - December 27, 2024

* Successfully developed and executed targeted digital marketing strategies that generated high- quality leads across UAE, Russia, and Iran, significantly expanding the client base. * Conducted comprehensive market analysis to identify trends and opportunities in the shipping industry, enabling the formulation of effective, region-specific campaigns. * Coordinated with regional teams to ensure alignment on marketing efforts and optimize lead conversion, enhancing overall business growth in key markets.

Digital Specialists at Envicon Emirates Group of Companies | UAE

December 29, 2025 - Present

* Oversee digital strategy and execution for a portfolio of premium brands across hospitality, travel, retail, cleaning services, and automotive sectors. * Lead digital marketing operations for an ultra-luxury hotel chain, focusing on global brand visibility and lead generation. * Manage digital presence for an urban cleaning services brand, enhancing brand awareness and service inquiries. * Direct integrated marketing efforts for luxury travel companies, including one specializing in African safaris and another with a global clientele. * Develop and implement full-funnel digital strategies tailored to high-net-worth audiences in North & South America, Europe, China, GCC, and Africa. * Manage influencer partnerships across tiers – Mega, Macro, and Micro – to drive brand engagement and reach. * Collaborate with prominent Online Travel Agencies (OTAs) for campaign alignment and booking optimization. * Execute and optimize group-level digital marketing campaigns, ensuring brand consistency and performance across verticals. * Plan and manage high-conversion email marketing campaigns targeting segmented global audiences. * Deliver performance-driven content and media plans, ensuring ROI across paid, owned, and earned channels.