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I am Charles William, a dynamic digital marketing professional specializing in luxury automotive branding, content creation, and performance marketing. I craft engaging multimedia content and have a proven track record of generating 1000+ leads through targeted ad campaigns while growing social media organically. I've managed campaigns for Matana University, BMW, and Autoclinic Group (Singapore), focusing on premium audiences. I excel in sales, digital marketing, content creation, and photo/video editing. I'm fluent in English and proficient with a wide range of digital tools to tell compelling brand stories and drive measurable results.…I am Charles William, a dynamic digital marketing professional specializing in luxury automotive branding, content creation, and performance marketing. I craft engaging multimedia content and have a proven track record of generating 1000+ leads through targeted ad campaigns while growing social media organically. I've managed campaigns for Matana University, BMW, and Autoclinic Group (Singapore), focusing on premium audiences. I excel in sales, digital marketing, content creation, and photo/video editing. I'm fluent in English and proficient with a wide range of digital tools to tell compelling brand stories and drive measurable results.

Charles William

Digital Marketer, Marketing Strategist, Content Creator, +4

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I am Charles William, a dynamic digital marketing professional specializing in luxury automotive branding, content creation, and performance marketing. I craft engaging multimedia content and have a proven track record of generating 1000+ leads through targeted ad campaigns while growing social media organically. I've managed campaigns for Matana University, BMW, and Autoclinic Group (Singapore), focusing on premium audiences. I excel in sales, digital marketing, content creation, and photo/video editing. I'm fluent in English and proficient with a wide range of digital tools to tell compelling brand stories and drive measurable results.…I am Charles William, a dynamic digital marketing professional specializing in luxury automotive branding, content creation, and performance marketing. I craft engaging multimedia content and have a proven track record of generating 1000+ leads through targeted ad campaigns while growing social media organically. I've managed campaigns for Matana University, BMW, and Autoclinic Group (Singapore), focusing on premium audiences. I excel in sales, digital marketing, content creation, and photo/video editing. I'm fluent in English and proficient with a wide range of digital tools to tell compelling brand stories and drive measurable results.

Available to hire

I am Charles William, a dynamic digital marketing professional specializing in luxury automotive branding, content creation, and performance marketing. I craft engaging multimedia content and have a proven track record of generating 1000+ leads through targeted ad campaigns while growing social media organically. I’ve managed campaigns for Matana University, BMW, and Autoclinic Group (Singapore), focusing on premium audiences.

I excel in sales, digital marketing, content creation, and photo/video editing. I’m fluent in English and proficient with a wide range of digital tools to tell compelling brand stories and drive measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Digital Marketing at Autoclinic Group (Singapore)

January 1, 2025 - Present

Milestones include increasing follower base on Instagram and TikTok, improving engagement rate, managing ads with 43,000+ impressions and 4% CTR leads/conversions, delivering weekly insights for ROI, and maintaining 100% on-time posting while aligning content with marketing objectives.

Digital Marketing at PT Bestindo Car Utama

September 1, 2024 - August 1, 2025

Built a consistent personal brand on Instagram and TikTok for the luxury automotive segment, achieving 1,000+ followers in 12 months and an average post engagement of 15% aligned with BMW's global standards. Produced multimedia assets (Reels, Stories, Ads) for showroom events and campaigns, and improved lead generation with a 3.4% CTR and 1,127 high-quality leads. Responsibilities include cross-platform content strategy, end-to-end social media management, and performance analysis to refine ad efficiency.

Digital Marketing at PT Bestindo Car Utama

November 1, 2023 - December 1, 2024

Developed and executed creative content strategies across Meta platforms to drive awareness, engagement, and showroom traffic for BMW’s premium lineup; produced high-quality multimedia content; managed end-to-end social media execution; analyzed performance to refine strategy.

Digital Marketing at Matana University

June 1, 2023 - May 1, 2024

Led content writing, advertising, and graphic design to create visually compelling materials. Managed social media with engaging content to grow the audience, oversaw events and ensured smooth execution, and strategically managed digital advertising campaigns to reach target audiences.

Digital Marketing at Matana University

May 1, 2022 - October 1, 2023

Led content writing, advertising, and graphic design; grew social media audience by 5,000+; increased engagement from 9.76% to 25.4%; managed event promotions and digital advertising campaigns.