I am a creative and results-driven marketing professional with expertise in content creation, copywriting, social media management, digital marketing, and project coordination. I help brands tell compelling stories, strengthen their online presence, and connect authentically with their audience. From developing content strategies and managing campaigns to creating engaging copy and visual content, I combine creativity with a strategic mindset to deliver meaningful results. I am proactive, reliable, and passionate about helping businesses grow through impactful marketing and communication.

Charlotte van Boven

I am a creative and results-driven marketing professional with expertise in content creation, copywriting, social media management, digital marketing, and project coordination. I help brands tell compelling stories, strengthen their online presence, and connect authentically with their audience. From developing content strategies and managing campaigns to creating engaging copy and visual content, I combine creativity with a strategic mindset to deliver meaningful results. I am proactive, reliable, and passionate about helping businesses grow through impactful marketing and communication.

Available to hire

I am a creative and results-driven marketing professional with expertise in content creation, copywriting, social media management, digital marketing, and project coordination. I help brands tell compelling stories, strengthen their online presence, and connect authentically with their audience. From developing content strategies and managing campaigns to creating engaging copy and visual content, I combine creativity with a strategic mindset to deliver meaningful results. I am proactive, reliable, and passionate about helping businesses grow through impactful marketing and communication.

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Language

Dutch
Fluent
English
Advanced

Work Experience

Allround HR, Content Creation, Marketing Campaigns at Kwaliteits Slagerij / Traiteur Paul (ouders)
January 1, 2018 - August 28, 2025
Handled diverse responsibilities including HR tasks, content creation, and marketing campaigns at the family business. This role provided comprehensive experience in business operations, marketing initiatives, and customer engagement in a retail environment.
Owner - Marketing, Sales, Webshop Management at La vie en rose Fashion / Webshop
January 1, 2023 - August 28, 2025
Owned and managed all aspects of the business including purchase management, sales management, customer relations, sales strategies, website optimization, social media strategy and management, content creation, copywriting, SEO, SEA, and brand management. This role involved running campaigns and maintaining strong customer communication.
Owner - All Beauty Treatments and Salon Management at La vie en rose Beauty
January 1, 2018 - Present
Oversaw all treatments and internal operations of the beauty salon, including purchase control, sales management, customer relationship management, sales strategy, website optimization, social media strategy and management, content creation, copywriting, SEO, and SEA.
Freelance Content Creator and Marketer at Bogaert
January 1, 2024 - Present
Provided consultancy, all-round content creation, social media management, marketing campaign execution, SEO, and SEA services to clients.
Freelance Content Creator and Marketer at Put & Co
January 1, 2024 - Present
Delivered content creation and marketing campaigns as a freelance specialist to enhance client's marketing efforts.
Freelance All-round Content Creator and Marketer at Maegerman W Bv
January 1, 2023 - Present
Responsible for all-round content creation, social media management, marketing campaigns, SEO, SEA, website optimization, content planning, and photography.
Freelance Marketing Material Creator at Collavita
January 1, 2024 - Present
Created marketing materials on a freelance basis, supporting branding and promotional needs.
Business Marketing, Campaigns, Social Media Management, Content Creation at Own Business
January 1, 2017 - Present
Managed company marketing, social media, content creation, visual materials, ads, copywriting, SEO, SEA, administration, event organization, and hospitality services.
Digital Marketing at Self-employed / Freelance
January 1, 2023 - January 1, 2023
Developed and executed digital marketing campaigns, including social media advertising, content strategy, and performance analysis across multiple platforms; collaborated with brands to align campaigns with goals and optimize reach and engagement.
Social Advertising at Self-employed / Freelance
January 1, 2024 - January 1, 2024
Managed social media ad campaigns, creative asset production, and ongoing optimization to improve ROI; planned and executed campaigns across platforms such as Instagram, Facebook, TikTok, and LinkedIn.
Customer Service Freelancer at Schneider Electric
January 1, 2024 - November 22, 2025
Freelance customer service role supporting hospitality and administrative tasks; handling inquiries, coordinating processes, and ensuring high-quality service delivery.
Allround Organizer (Events, Hospitality, Administration)
January 1, 2017 - November 22, 2025
Oversee events logistics, hospitality operations, and broad administrative tasks; coordinating teams, managing schedules, and ensuring smooth execution of complex projects.
Freelance Social Media & Marketing Specialist at Self-employed / Charlotte van Boven
January 1, 2022 - Present
Freelance social media and marketing consultant focusing on content planning, copywriting, social media management, and ads analysis & optimization for diverse clients.

Education

Add your educational history here.

Qualifications

Chefkok - Sommelier
January 1, 2008 - January 1, 2014
Digitale Marketing
January 1, 2019 - January 1, 2020
Chefkok - Sommelier
January 1, 2008 - January 1, 2014

Industry Experience

Retail, Travel & Hospitality, Consumer Goods, Professional Services, Media & Entertainment