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I am a results-driven digital marketing leader with 8+ years of experience delivering performance-driven campaigns in fintech. I specialize in customer acquisition, retention, and data-backed optimization, and I have led growth initiatives as Head of Traffic Acquisition and Retention at IronFX since 2020, with prior impact at FXPRIMUS, Fondex/TopFX, and Kawase/TopFX. I thrive on cross-functional collaboration with product and engineering to build high-impact products, loyalty programs, and scalable CRM funnels. My toolkit includes Google Ads, Social Media Ads, CRM automation (Optimove, HubSpot, SendGrid), and analytics platforms (GA4, Google Tag Manager, Data Studio, Looker Studio) to drive profitable growth and measurable results.…I am a results-driven digital marketing leader with 8+ years of experience delivering performance-driven campaigns in fintech. I specialize in customer acquisition, retention, and data-backed optimization, and I have led growth initiatives as Head of Traffic Acquisition and Retention at IronFX since 2020, with prior impact at FXPRIMUS, Fondex/TopFX, and Kawase/TopFX. I thrive on cross-functional collaboration with product and engineering to build high-impact products, loyalty programs, and scalable CRM funnels. My toolkit includes Google Ads, Social Media Ads, CRM automation (Optimove, HubSpot, SendGrid), and analytics platforms (GA4, Google Tag Manager, Data Studio, Looker Studio) to drive profitable growth and measurable results.

Kyriakos Chasikos

Digital Marketer, Growth Marketer, Marketing Strategist, +2

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I am a results-driven digital marketing leader with 8+ years of experience delivering performance-driven campaigns in fintech. I specialize in customer acquisition, retention, and data-backed optimization, and I have led growth initiatives as Head of Traffic Acquisition and Retention at IronFX since 2020, with prior impact at FXPRIMUS, Fondex/TopFX, and Kawase/TopFX. I thrive on cross-functional collaboration with product and engineering to build high-impact products, loyalty programs, and scalable CRM funnels. My toolkit includes Google Ads, Social Media Ads, CRM automation (Optimove, HubSpot, SendGrid), and analytics platforms (GA4, Google Tag Manager, Data Studio, Looker Studio) to drive profitable growth and measurable results.…I am a results-driven digital marketing leader with 8+ years of experience delivering performance-driven campaigns in fintech. I specialize in customer acquisition, retention, and data-backed optimization, and I have led growth initiatives as Head of Traffic Acquisition and Retention at IronFX since 2020, with prior impact at FXPRIMUS, Fondex/TopFX, and Kawase/TopFX. I thrive on cross-functional collaboration with product and engineering to build high-impact products, loyalty programs, and scalable CRM funnels. My toolkit includes Google Ads, Social Media Ads, CRM automation (Optimove, HubSpot, SendGrid), and analytics platforms (GA4, Google Tag Manager, Data Studio, Looker Studio) to drive profitable growth and measurable results.

Available to hire

I am a results-driven digital marketing leader with 8+ years of experience delivering performance-driven campaigns in fintech. I specialize in customer acquisition, retention, and data-backed optimization, and I have led growth initiatives as Head of Traffic Acquisition and Retention at IronFX since 2020, with prior impact at FXPRIMUS, Fondex/TopFX, and Kawase/TopFX.

I thrive on cross-functional collaboration with product and engineering to build high-impact products, loyalty programs, and scalable CRM funnels. My toolkit includes Google Ads, Social Media Ads, CRM automation (Optimove, HubSpot, SendGrid), and analytics platforms (GA4, Google Tag Manager, Data Studio, Looker Studio) to drive profitable growth and measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Greek, Modern

Fluent

English

Fluent

Work Experience

Head of Traffic Acquisition and Retention at IronFX

June 1, 2020 - Present

Led acquisition and retention strategies, launched retention projects, and managed a cross-functional marketing team in collaboration with product and analytics to deliver profitable growth. Established KPI dashboards and ongoing optimization, delivering significant ROAS improvements and enhanced CRM-driven retention initiatives.

Head of Acquisition and Automations at FXPRIMUS

May 1, 2019 - September 1, 2020

Directed acquisition and automation initiatives, leading cross-functional marketing efforts and defining long-term CRM strategies. Achieved 3:1 ROAS for acquisition campaigns and increased leads by 60% through paid campaign optimization.

Digital Marketing Manager at Fondex, TopFX

July 1, 2017 - March 1, 2019

Managed monthly marketing budget, led in-house designers/developers/creatives to produce landing pages, emails, and promotional materials. Established processes to improve cross-department communications and marketing efficiency.

Digital Marketing Specialist at Kawase, TopFX

June 1, 2016 - December 1, 2018

Managed paid social campaigns with a 91% reduction in CPL; launched mobile app campaigns on Google Ads and social channels; improved website usability with a 2% increase in conversion rate; produced monthly KPI reports with recommendations.