Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hands-on digital media strategist with 20+ years across agency, publisher, and entrepreneurial environments—spanning media planning and buying, paid digital, partnerships, and AI-enabled marketing. She leads full-funnel strategy through hands-on execution and analytics to turn audience data into revenue. After a decade building and running a media company, she focuses on campaign planning and optimization, building AI-powered marketing workflows and digital products, and delivering measurable growth through audience segmentation and performance measurement. Fully remote-ready and experienced operating a distributed business for 10+ years.…Hands-on digital media strategist with 20+ years across agency, publisher, and entrepreneurial environments—spanning media planning and buying, paid digital, partnerships, and AI-enabled marketing. She leads full-funnel strategy through hands-on execution and analytics to turn audience data into revenue. After a decade building and running a media company, she focuses on campaign planning and optimization, building AI-powered marketing workflows and digital products, and delivering measurable growth through audience segmentation and performance measurement. Fully remote-ready and experienced operating a distributed business for 10+ years.

CHLOE CHIU

Marketing Strategist, Digital Marketer, AI Strategy Consultant, +2





Hands-on digital media strategist with 20+ years across agency, publisher, and entrepreneurial environments—spanning media planning and buying, paid digital, partnerships, and AI-enabled marketing. She leads full-funnel strategy through hands-on execution and analytics to turn audience data into revenue. After a decade building and running a media company, she focuses on campaign planning and optimization, building AI-powered marketing workflows and digital products, and delivering measurable growth through audience segmentation and performance measurement. Fully remote-ready and experienced operating a distributed business for 10+ years.…Hands-on digital media strategist with 20+ years across agency, publisher, and entrepreneurial environments—spanning media planning and buying, paid digital, partnerships, and AI-enabled marketing. She leads full-funnel strategy through hands-on execution and analytics to turn audience data into revenue. After a decade building and running a media company, she focuses on campaign planning and optimization, building AI-powered marketing workflows and digital products, and delivering measurable growth through audience segmentation and performance measurement. Fully remote-ready and experienced operating a distributed business for 10+ years.

Available to hire

Hands-on digital media strategist with 20+ years across agency, publisher, and entrepreneurial environments—spanning media planning and buying, paid digital, partnerships, and AI-enabled marketing. She leads full-funnel strategy through hands-on execution and analytics to turn audience data into revenue.

After a decade building and running a media company, she focuses on campaign planning and optimization, building AI-powered marketing workflows and digital products, and delivering measurable growth through audience segmentation and performance measurement. Fully remote-ready and experienced operating a distributed business for 10+ years.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Chinese

Fluent

Work Experience

Publisher Partnership Manager (Contract) — Globe & Mail Global Alliance at Globe & Mail – Global Alliance

January 1, 2013 - December 31, 2014

Developed strategic partnerships with leading international publishers, including Alimama (Alibaba Group), expanding portfolio capabilities and revenue streams.

Managing Director — Media Strategy & Digital Products at Megafone Media Canada

January 1, 2013 - Present

Built Canada’s first multicultural digital media platform and audience data segment; personally led strategy, media planning, full-funnel campaign execution, and analytics, driving $1.5M first-year sales. Owned conversion outcomes across lead generation, seminar registrations, ticket sales, video completion, and offline-to-online WeChat QR attribution for clients including Manulife and the Government of Ontario’s international B2B trade programs. Directed channel/vendor/media publisher partnerships end-to-end, including co-marketing initiatives with Adobe, Air Canada, and Bookmark. Integrated AI into operations for campaign production workflows, multilingual creative adaptation, audience segmentation, and automated reporting. Led a cross-functional team of 10; owned budgets, margin, and executive-level reporting.

Head of Publisher Development & Regional Sales Manager at Komli Media

January 1, 2012 - December 31, 2013

Orchestrated partnerships with Tencent, Youku, and Sina, driving a 30% revenue increase; pioneered ethnic-targeted LinkedIn campaigns for Canadian advertisers.

Digital Strategy Manager at OMD Canada

January 1, 2007 - December 31, 2012

Directed digital strategy for portfolios exceeding $2.5M in annual budgets across paid search, display, programmatic, and social; doubled allocations for financial services clients. Increased Subaru sales 9% year-over-year and led a social campaign driving a 403% engagement lift in three months.

Integrated Media Planning Director at UM Taipei

January 1, 2003 - December 31, 2007

Managed and mentored a team of 10+ executing integrated campaigns for global brands; delivered 69% ROI on Neutrogena’s first viral campaign and secured $500K in new business.