Available to hire
Digital marketer and copywriter developing practical experience across social media, email and website content, supported by seven years’ experience interpreting customer data, identifying audience insights and managing multiple projects. Combines strong organisation and research skills with creating audience-focused communications and visual assets using Canva.
Eager to further develop digital marketing skills in impactful organisations, where creativity and research create meaningful campaigns.
Experience Level
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
Language
English
Fluent
French
Beginner
Spanish; Castilian
Beginner
Work Experience
Barley Hall Volunteer Room Guide at York Archaeology
July 1, 2026 - PresentWelcoming visitors and sharing the history of Barley Hall and medieval York, supporting York Archaeology’s mission to educate and inspire. Developing detailed knowledge of Barley Hall's restoration and medieval society to answer questions accurately.
Copywriting & Creative Projects (Portfolio Projects) at Self-directed
January 1, 2026 - PresentProduced a portfolio website for a local hairdressing business, researching services, pricing, audience and existing branding/messaging to create customer-focused content. Created website concepts, customer-focused copy and Canva visuals for a small beauty business, refining messaging and theme to appeal to its target audience.
Copywriting & Digital Marketing Training (Coursework) at Training Programme
April 1, 2024 - December 31, 2025Completed structured training in copywriting and digital marketing. Produced 10+ pieces of multi-channel marketing content including email campaigns, newsletters, social media and website copy; adapted messaging and calls to action for different audiences and briefs. Researched audience, digital trends and keywords to inform messaging using SEO principles and data insights. Created supporting visual assets in Canva and used AI tools to support ideation, initial keyword research, proofreading and refining messaging.
Research Analyst / Senior Research Analyst at TLF Research
August 1, 2016 - April 30, 2024Analysed customer survey data using Excel and other platforms to identify behaviours, trends and emerging themes, translating complex findings into clear actionable insights for B2C & B2B clients in Insurance and Housing. Managed multiple weekly and monthly deadlines, coordinating requirements with internal teams and external clients and communicating via emails and meetings. Reviewed, proofread and tested customer surveys for accuracy and alignment with project objectives, maintaining accurate records and handling customer data within GDPR guidelines.
Summer Volunteer (Head Office) at Project Youth Cancer
June 1, 2014 - August 1, 2015Planned and scheduled weekly Facebook content to promote charity events, engage supporters and maintain consistent online presence. Wrote engaging product descriptions to aid online fundraising campaigns, adapting messaging to appeal to supporters.
Education
BA Sociology (2.1) at The University of Leeds
January 1, 2013 - July 31, 2016Qualifications
Copywriting Level 4 Diploma (Distinction)
June 1, 2024 - June 30, 2025Advanced Certificate in Market Research
January 1, 2018 - December 31, 2018BA Sociology (2.1)
January 1, 2013 - July 31, 2016Industry Experience
Non-Profit Organization, Professional Services
Experience Level
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Beginner
Beginner
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