With over 20 years in kommunications, I describe myself as a Chief Storyteller and Leader, built across agency, brand and broadcasting. I seek joy from storytelling—across the right channels, with the right tools and stories to leverage and build the narrative. I thrive on driving brand impact, using my superpower to build relationships quickly and memorably, so I can call on them when the right opportunity arises. My diverse career spans integrated marketing, PR, media, experiential/events, content, sponsorship, and corporate communications. I’ve worked across iconic brands and sectors—from AFL and tennis to tech, auto, entertainment, TV, radio, and live music events—telling stories that resonate, leveraging data-informed creativity, and delivering strong integrated campaigns with earned and owned channels. I’m a collaborative, bold thinker who loves complex projects where innovation, resilience and empathy are critical. My leadership blends execution expertise, intuition, commercial rigour and kindness, with values alignment at the core. I’m a natural connector who mentors talent, builds enduring relationships, and champions inclusive, ethical storytelling.

Chloe Jeffers

With over 20 years in kommunications, I describe myself as a Chief Storyteller and Leader, built across agency, brand and broadcasting. I seek joy from storytelling—across the right channels, with the right tools and stories to leverage and build the narrative. I thrive on driving brand impact, using my superpower to build relationships quickly and memorably, so I can call on them when the right opportunity arises. My diverse career spans integrated marketing, PR, media, experiential/events, content, sponsorship, and corporate communications. I’ve worked across iconic brands and sectors—from AFL and tennis to tech, auto, entertainment, TV, radio, and live music events—telling stories that resonate, leveraging data-informed creativity, and delivering strong integrated campaigns with earned and owned channels. I’m a collaborative, bold thinker who loves complex projects where innovation, resilience and empathy are critical. My leadership blends execution expertise, intuition, commercial rigour and kindness, with values alignment at the core. I’m a natural connector who mentors talent, builds enduring relationships, and champions inclusive, ethical storytelling.

Available to hire

With over 20 years in kommunications, I describe myself as a Chief Storyteller and Leader, built across agency, brand and broadcasting. I seek joy from storytelling—across the right channels, with the right tools and stories to leverage and build the narrative. I thrive on driving brand impact, using my superpower to build relationships quickly and memorably, so I can call on them when the right opportunity arises.

My diverse career spans integrated marketing, PR, media, experiential/events, content, sponsorship, and corporate communications. I’ve worked across iconic brands and sectors—from AFL and tennis to tech, auto, entertainment, TV, radio, and live music events—telling stories that resonate, leveraging data-informed creativity, and delivering strong integrated campaigns with earned and owned channels. I’m a collaborative, bold thinker who loves complex projects where innovation, resilience and empathy are critical. My leadership blends execution expertise, intuition, commercial rigour and kindness, with values alignment at the core. I’m a natural connector who mentors talent, builds enduring relationships, and champions inclusive, ethical storytelling.

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Work Experience

Melbourne Business Lead & Client Director
March 1, 2024 - November 1, 2025
Led a 20+ person multidisciplinary team across PR, digital, social, and design to deliver integrated earned/owned campaigns, overseeing workflow, team development and recruitment, and commercial performance.
Group Account Director / Acting Head of PR
August 1, 2022 - March 1, 2024
Managed the PR arm of the agency, led major accounts across PR, social, and integrated marketing; acted as Head of PR for 9 months.
Senior Advisor, Corporate Communications, Brand and Partnerships
June 1, 2020 - August 1, 2022
Managed internal and external comms to enhance brand visibility, community engagement, and volunteerism; led corporate partnerships and ensured contract delivery; crisis communications during COVID-19.
Director - Partnerships and Experiences
March 1, 2018 - March 1, 2020
Led across partnerships, PR and experiential campaigns; end-to-end delivery for clients (McDonald's, Samsung, Department of Transport, ICC T20 World Cup, Goodyear) and stakeholder relationships with rightsholders (AFL, Cricket Aus, F1, A-League, V8 Supercars) and company brand portfolio (SEN, Crocmedia, AFL Nation).
Various Roles (Experiential Marketing) at Thread / Ballpark Entertainment division (Melbourne/Cayman Islands)
January 1, 2015 - January 1, 2018
Delivered experiential marketing campaigns; oversaw concept development, logistics, partner relationships, and in-market execution for brands including Blackmores, Red Bull, and Powercor.
Promotions and Talent Integration Lead at Fox FM, Hit Network, Triple M
January 1, 2012 - January 1, 2015
Led promotions and talent integration across national radio shows; executed brand refresh projects and content-led campaigns spanning broadcast, digital and experiential.
Experiential Campaigns Manager at Various
January 1, 2011 - January 1, 2012
Managed experiential campaigns and brand activations nationwide (2011–2012).
Breakfast Show Announcer, Producer, and Promotions Manager at X107.1 and 106.1 KISS FM
January 1, 2008 - January 1, 2010
Led station marketing, community engagement and talent content; served as announcer and producer.
Announcer, Street Team Member, Events Coordinator at Radio platforms
January 1, 2005 - January 1, 2008
Early career roles across radio platforms focusing on broadcasting, content production and live brand engagement.

Education

Add your educational history here.

Qualifications

Master of Media and Communication
January 11, 2030 - February 26, 2026
Bachelor of Arts (Sociology)
January 11, 2030 - February 26, 2026
Bachelor of Education (Primary)
January 11, 2030 - February 26, 2026
AIIMS-certified Media Officer
January 11, 2030 - February 26, 2026
AIIMS-certified Media Officer
January 11, 2030 - February 26, 2026
Executive Consequence Management (Barrington Centre)
January 11, 2030 - February 26, 2026

Industry Experience

Media & Entertainment, Retail, Professional Services, Other