Designer & Content Management Specialist at Dubai Department of Economy & Tourism (DET)

Manage daily content updates across Visit Dubai, IID, and DET websites using Sitecore CMS, ensuring accuracy, consistency, and timely publishing. Design icons, infographics, and digital assets that align with brand guidelines and support web and marketing needs. Upload press releases, reports, and multimedia content with structured metadata to improve search accuracy and editorial workflows. Conduct comprehensive website audits, resolving image and icon misalignment issues and ensuring visual consistency after deployments. Validate new modules and image rendering within BAU4 testing environments, contributing to smoother digital rollouts. Apply ongoing Figma training to support interface updates and collaborative design tasks. Optimize backend SVG icon code to ensure seamless rendering and improved performance across platforms.

Marketing Executive at Maxell Group

Led design of social media graphics and campaigns, created B2B content and branding assets, and managed posting schedules. Analyzed engagement metrics to inform marketing strategy and coordinated supplier registration forms and product catalog updates. Supported HR-led events and internal communications to reinforce brand messaging.

Graphic Designer & Art Director at First Choice IT Solutions

Led ideation and execution of 11+ design projects, delivering social media campaigns and brand assets with strong creative direction. Guided a junior designer to improve workflow efficiency and ensure brand alignment. Designed visual identities and campaign assets for 15+ brands across F&B, lifestyle, fragrance, and retail, contributing to high client satisfaction.

Graphic Designer at Puretech Digital

Created high-performing digital assets including social media graphics, website banners, email templates, infographics, and Google Ads. Collaborated with copywriters and account managers to produce client-ready assets and maintained a centralized design asset library to streamline workflows.

Graphic Designer at White Rivers Media

Designed visual content for 6+ major brands including Indianivesh, Growels 101, HDFC Bank, Hamleys, Spartan Poker, and Bank of Baroda. Contributed to above-average campaign engagement and strong client satisfaction through compelling graphics and on-brand visuals.

Marketing Executive at Maxell Group

Designed graphics and B2B content for LinkedIn and managed posting schedules. Analyzed engagement metrics to support marketing strategy. Coordinated supplier registration forms and product catalog updates. Supported internal communications and HR initiatives through event branding and creative assets.

Graphic Designer & Art Director at Arena Multimedia / Aptech Institute (India) / First Choice IT Solutions

Delivered 5+ high-quality designs daily across Photoshop, Illustrator, and After Effects; led 11+ end-to-end design projects; developed branding and campaign assets for 15+ clients across F&B, retail, and lifestyle sectors; mentored junior designers; improved team output consistency through structured feedback.

Graphic Designer at White Rivers Media

Created 200+ digital assets across social media campaigns and web visuals. Improved asset retrieval efficiency by organizing a centralized design library; delivered campaigns for major brands; collaborated with cross-functional teams; ensured visual consistency.