JINJIN CAO

Advised a Web3 exchange platform on content strategy and video direction to strengthen brand positioning and audience engagement. Executed video production and editing from concept through final cut, ensuring alignment with project objectives.

Served as principal editor for the flagship Bill It Up podcast, managing edits from raw footage to publish-ready content while elevating the show's visual and editorial style. Curated short-form content for multiple platforms, wrote video scripts and social copy, guided editorial decisions, and managed freelance and outsourced contributors to maintain quality, timelines, and creative consistency.

Lead the creative development process for video projects, including concept ideation and script writing from brief to final delivery. Execute end-to-end video editing across formats, ensuring a consistent visual identity and high production quality. Serve as the main editor for the podcast 'Bill it Up', handling full episode production from raw recordings to polished, publish-ready episodes. Collaborate with creative and marketing teams to align video output with campaign goals and brand direction. Maintain efficient project pipelines and asset management across multiple concurrent productions.