Clinton Mbwette

Available to hire

I’m a Creative Strategist working at the intersection of brand, messaging, and creative direction.

About

I’m a Creative Strategist working at the intersection of brand, messaging, and creative direction.

I help brands and creators clarify their positioning, sharpen their message, and translate ideas into creative that connects with audiences and delivers results.

My background spans music, media, and experiential projects, which gives me a strong understanding of culture, storytelling, and how people engage with content in the real world.

Today, my work focuses on strategy, creative direction, and decision-making — helping teams move from ideas to clear, executable creative.

  • 8 years' experience
  • Joined October 2026

Languages

  • EnglishAdvanced
  • FrenchIntermediate
  • SwahiliFluent

Industry experience

  • Media & Entertainment
  • Telecommunications
  • Professional Services
  • Financial Services
  • Travel & Hospitality

More experts in Dar es Salaam, Tanzania

Work experience

Professional Copywriter · Smart Codes LimitedJan 2020 – Present · 6 yrs 11 mos

Developed marketing and brand communications across digital and media formats including Vodacom, NMB Bank, Precision Air, Air Tanzania, DKT, Zantel (Ezy Gazeti), M-Paper, and Ramada Resort. Produced TVC, radio jingles, radio ads, print copy, emailers, billboard copy, content calendars, IVR scripts, animation scripts, TVC/Jingle-related writing, and website profile/content.

Professional Copywriter · Aggrey & ClifordJan 2019 – Jan 2020 · 1 yr 1 mo

Created integrated communications for major clients including Vodacom (IMT-M-Pesa and VPL), Exim Bank (Chanja Kijanja), @The Wheel, Kilombero Sugar (Bwana Sukari), and Butcher Shop. Delivered TVC, radio jingles, radio ads, print copy, emailers, digital communications, content calendars, magazine copy, and IVR/animation-related writing.

Radio Personality / Brand Manager · Tanzania Broadcasting CorporationJan 2018 – Jan 2019 · 1 yr 1 mo

Prepared scripts and content, oversaw smooth running of the show as producer, managed social media pages, represented and marketed the show as a brand, negotiated for ad/promotional placements, presented the show, and recruited/managed co-hosts.

Education

Bachelor of Arts in Fine and Performing Arts · University of Dar-es-Salaam2014 – 2017
GCSE Academic International Secondary School Curriculum · Cambridge High School Curriculum (GCSE)2012 – 2014
IGCSE Academic International Secondary School Curriculum · Cambridge Secondary School Curriculum (IGCSE)2009 – 2012

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