I’m a graphic designer specializing in social media and digital visual identity, with 6+ years of experience creating premium assets for technology, finance, and Web3. I focus on concept-to-delivery work such as banners, logos, and full campaign visuals—plus photo editing, corporate pitch decks, and dynamic advertising materials tailored to each brand’s communication goals. I’ve also worked across branding and art direction through freelance projects for Web3, blockchain, and cryptocurrency communities, including corporate mascots/characters and complete visual identity systems. In addition, I support website interface design using modern UI/UX principles to improve user experience and help ideas land clearly, consistently, and professionally.

DANIEL LUGO

I’m a graphic designer specializing in social media and digital visual identity, with 6+ years of experience creating premium assets for technology, finance, and Web3. I focus on concept-to-delivery work such as banners, logos, and full campaign visuals—plus photo editing, corporate pitch decks, and dynamic advertising materials tailored to each brand’s communication goals. I’ve also worked across branding and art direction through freelance projects for Web3, blockchain, and cryptocurrency communities, including corporate mascots/characters and complete visual identity systems. In addition, I support website interface design using modern UI/UX principles to improve user experience and help ideas land clearly, consistently, and professionally.

Available to hire

I’m a graphic designer specializing in social media and digital visual identity, with 6+ years of experience creating premium assets for technology, finance, and Web3. I focus on concept-to-delivery work such as banners, logos, and full campaign visuals—plus photo editing, corporate pitch decks, and dynamic advertising materials tailored to each brand’s communication goals.

I’ve also worked across branding and art direction through freelance projects for Web3, blockchain, and cryptocurrency communities, including corporate mascots/characters and complete visual identity systems. In addition, I support website interface design using modern UI/UX principles to improve user experience and help ideas land clearly, consistently, and professionally.

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Work Experience

Social Media Designer at 4AM GLOBAL
January 1, 2021 - Present
Conceptualized and executed comprehensive graphic design solutions for the agency's client portfolio, including banners, logos, POP materials, and apparel design. Developed high-impact corporate presentations (pitch decks) to support business and investor acquisition. Maintained graphic consistency across multiple simultaneous campaigns, ensuring visual assets aligned with each brand’s communication objectives.
Graphic Designer & Art Director at Freelance
January 1, 2020 - Present
Led branding and social media content design for clients in Web3, Blockchain, and Cryptocurrency, including technical character and corporate mascot design (Tashi Network, YouCoin, Zaro Coin). Produced corporate presentations and integration design assets for creator-focused social ecosystems and digital reward platforms (Zoop.com). Built visual identities, logos, and color systems for financial and accounting firms, and structured website interfaces using modern UI/UX frameworks to optimize user experience.
Graphic Designer & Art Director (Freelance) at Freelance
January 1, 2020 - Present
Led branding and social media content design for Web3, Blockchain, and Cryptocurrency clients, including technical character and corporate mascot design (Tashi Network, YouCoin, Zaro Coin). Developed corporate presentations and integration design assets for creator-focused social ecosystems and digital reward platforms (Zoop.com). Designed comprehensive visual identities, logos, and color systems for financial and accounting firms, and structured website interfaces using modern frameworks and UI/UX principles to improve user experience.
Graphic Designer & Art Director (Freelance)
January 1, 2020 - Present
Led branding and social media content design for Web3, Blockchain, and Cryptocurrency clients, including technical character and corporate mascot design (Tashi Network, YouCoin, Zaro Coin). Produced corporate presentations and integrated design assets for creator-focused social ecosystems and digital reward platforms (Zoop.com). Also designed visual identities, logos, and color systems for financial and accounting firms, and structured website interfaces using modern frameworks and UI/UX principles to optimize user experience.

Education

Associate's Degree in Graphic Design at Instituto de Diseño de Caracas
January 1, 2018 - January 1, 2021
Associate's Degree in Graphic Design at Instituto de Diseño de Caracas
January 1, 2018 - January 1, 2021
Associate's Degree in Graphic Design at Instituto de Diseño de Caracas
January 1, 2018 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Financial Services, Software & Internet, Other, Computers & Electronics