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Hi, I’m Roberto Coladomenico, an Italian product designer and web specialist based in Rome. I help startups and small to medium businesses design intuitive user experiences, build robust design systems, and ship high-performing web and eCommerce products. I enjoy combining UX research with visual design to deliver practical solutions that conversion and engage users. Over the years I’ve worked with startups, SaaS companies, and freelancers, leading UX/UI and web design projects, content and communication strategies, and digital marketing initiatives. My background spans freelance graphic design, photography, and product design, which helps me communicate ideas clearly and collaborate effectively with teams and clients worldwide.…Hi, I’m Roberto Coladomenico, an Italian product designer and web specialist based in Rome. I help startups and small to medium businesses design intuitive user experiences, build robust design systems, and ship high-performing web and eCommerce products. I enjoy combining UX research with visual design to deliver practical solutions that conversion and engage users. Over the years I’ve worked with startups, SaaS companies, and freelancers, leading UX/UI and web design projects, content and communication strategies, and digital marketing initiatives. My background spans freelance graphic design, photography, and product design, which helps me communicate ideas clearly and collaborate effectively with teams and clients worldwide.

Roberto Coladomenico

Product Designer, Web Designer, Web Developer, +2

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Hi, I’m Roberto Coladomenico, an Italian product designer and web specialist based in Rome. I help startups and small to medium businesses design intuitive user experiences, build robust design systems, and ship high-performing web and eCommerce products. I enjoy combining UX research with visual design to deliver practical solutions that conversion and engage users. Over the years I’ve worked with startups, SaaS companies, and freelancers, leading UX/UI and web design projects, content and communication strategies, and digital marketing initiatives. My background spans freelance graphic design, photography, and product design, which helps me communicate ideas clearly and collaborate effectively with teams and clients worldwide.…Hi, I’m Roberto Coladomenico, an Italian product designer and web specialist based in Rome. I help startups and small to medium businesses design intuitive user experiences, build robust design systems, and ship high-performing web and eCommerce products. I enjoy combining UX research with visual design to deliver practical solutions that conversion and engage users. Over the years I’ve worked with startups, SaaS companies, and freelancers, leading UX/UI and web design projects, content and communication strategies, and digital marketing initiatives. My background spans freelance graphic design, photography, and product design, which helps me communicate ideas clearly and collaborate effectively with teams and clients worldwide.

Available to hire

Hi, I’m Roberto Coladomenico, an Italian product designer and web specialist based in Rome. I help startups and small to medium businesses design intuitive user experiences, build robust design systems, and ship high-performing web and eCommerce products. I enjoy combining UX research with visual design to deliver practical solutions that conversion and engage users.

Over the years I’ve worked with startups, SaaS companies, and freelancers, leading UX/UI and web design projects, content and communication strategies, and digital marketing initiatives. My background spans freelance graphic design, photography, and product design, which helps me communicate ideas clearly and collaborate effectively with teams and clients worldwide.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

Spanish; Castilian

Advanced

Work Experience

UX-UI Designer, Web Designer/Developer, Communication Specialist at R2M Solution

June 1, 2025 - September 8, 2025

Managed online and offline communication, website creation and conversion funnels for clients. Created a design system and templates for social media and PowerPoint presentations.

UX-UI Designer, Web Designer/Developer, Communication Specialist at kapu

November 1, 2023 - September 8, 2025

Focused on product UX/UI, a private competition on physical totems in shopping centers, and on mobile apps. Oversaw the product UX/UI and the creation of B2B presentations and B2C communications.

UX-UI Designer, Web Designer/Developer at Hapu Srl

June 1, 2023 - September 8, 2025

Built functional and visually refined eCommerce sites; acquired fundamental knowledge of digital marketing; conducted heatmap and conversion analysis on landing pages.

Freelance Web Designer at Self-employed

January 1, 2021 - Present

Provided web design services for various small businesses and entrepreneurs, delivering efficient and cost-effective prototyping for startup products in the tech sector.

Freelance UX - UI Designer at Self-employed

January 1, 2020 - Present

Deepened UX knowledge and collaborated with SaaS companies, startups and eCommerce businesses to improve products.

Freelance Graphic Designer at Self-employed

January 1, 2018 - Present

Created brand identities, menus for venues, posters for events and advertising materials in print and digital formats for startups and restaurants.

Freelance Photographer and Videomaker at Self-employed

January 1, 2018 - September 8, 2025

Independently conducted photo shoots for communions, birthdays and various events; ongoing personal passion and practice in reportage and artistic exhibitions.

UX-UI Designer, Web Designer/Developer, Communication Specialist at R2M Solution

June 1, 2025 - September 8, 2025

Managed online and offline communication, website creation and conversion funnels for clients. Created a design system and templates for social media and PowerPoint presentations.

UX-UI Designer, Web Designer/Developer, Communication Specialist at kapu

November 1, 2023 - September 8, 2025

Focused on the development of products; contributed to a private competition on physical totems in shopping centers and on mobile apps. Took care of product UX/UI, and the creation of B2B presentations and B2C communications.

UX-UI Designer, Web Designer/Developer at Hapu Srl

June 1, 2023 - September 8, 2025

Learned to create functional and visually refined eCommerce websites; gained fundamental knowledge of Digital Marketing; performed heatmap and conversion analysis on landing pages.

Freelance Web Designer at Self-employed

January 1, 2021 - Present

Worked with various small businesses and entrepreneurs, developing web solutions and prototypes for startup products in the tech sector.

Freelance UX - UI Designer at Self-employed

January 1, 2020 - Present

Deepened UX knowledge; collaborated with SaaS companies, startups and eCommerce businesses to improve products.

Freelance Graphic Designer at Self-employed

January 1, 2018 - Present

Created brand identities, menus for venues, signage and posters for events; produced advertising materials for startups and restaurants.

Freelance Photographer and Videomaker at Self-employed

January 1, 2018 - September 8, 2025

Photographed weddings, communions and events; ongoing passion and skill in reportage and artistic exhibitions.

UX-UI Designer, Web Designer/Developer, Communication Specialist at R2M Solution

June 1, 2025 - September 8, 2025

Managed online and offline communication, website creation and conversion funnels for clients. Created a design system and templates for social media and PowerPoint presentations.

UX-UI Designer, Web Designer/Developer, Communication Specialist at kapu

November 1, 2023 - September 8, 2025

Focused on the development of their products for a private competition on physical totems in shopping centers and on mobile apps. Provided product UX/UI, and created B2B presentations and B2C communications.

UX-UI Designer, Web Designer/Developer at Hapu Srl

June 1, 2023 - September 8, 2025

Learned how to create functional and visually refined eCommerce websites. Gained fundamentals of Digital Marketing. Conducted heatmap and conversion analysis on landing pages.

Web Designer / Front-end Developer at Freelance (Various small businesses and entrepreneurs)

January 1, 2021 - Present

Provided web design and development services, delivering efficient and cost-effective solutions for prototyping startup products in the tech sector.

UX - UI Designer at Freelance

January 1, 2020 - Present

Deepened UX knowledge; collaborated with SaaS companies, startups, and eCommerce businesses to improve their products.

Graphic Designer at Freelance

January 1, 2018 - Present

Created brand identities, menus for venues, flyers and posters, and advertising materials for startups and restaurants.

Photographer and Videomaker at Freelance

January 1, 2018 - September 8, 2025

Photographed weddings, communions, events; created reportage of events, exhibitions and artistic displays. This remains a skill and passion.

UX-UI Designer, Web Designer/Developer, Communication Specialist at R2M Solution

June 30, 2025 - September 8, 2025

Managed online and offline communication, website creation, and conversion funnels for clients. Created a design system and a series of templates for social media and PowerPoint presentations.

UX-UI Designer, Web Designer/Developer, Communication Specialist at kapu

November 30, 2023 - September 8, 2025

Focused on the development of their products, a prize competition on physical totems in shopping centers, and on mobile apps. Took care of product UX and UI, and created B2B presentations and B2C communications.

UX-UI Designer, Web Designer/Developer at Hapu Srl

June 30, 2023 - September 8, 2025

Learned how to create functional and visually refined eCommerce websites. Acquired fundamental knowledge of Digital Marketing. Conducted heatmap and conversion analysis on landing pages.

Freelance Web Designer at Freelance (Various clients)

January 1, 2021 - Present

Designed and developed web solutions for small businesses and entrepreneurs, delivering efficient and cost-effective prototyping for startup products in the tech sector.

Freelance UX - UI Designer at Freelance (Various clients)

January 1, 2020 - Present

Deepened UX knowledge and collaborated with SaaS companies, startups and eCommerce businesses to improve products.

Freelance Graphic Designer at Freelance (Various clients)

January 1, 2018 - Present

Created brand identities, menus for venues, flyers and posters, and advertising materials for startups and restaurants.

Freelance Photographer and Videomaker at Freelance

December 31, 2018 - September 8, 2025

Carried out photo shoots for events, religious ceremonies, birthdays, and exhibitions; ongoing passion and skill development.