Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I’m Russ Cooper, a results-driven Creative Lead and Visual Designer with 30 years of experience. My career began in the craft-led world of agency branding and print – a foundation that still informs my meticulous approach to typography, grids and visual strategy today. While my passion lies in building enduring brand identities, over a decade of leading digital and UI projects means I design with a deep understanding of modern execution. I am just as happy leading a team to a shared vision as I am hands-on crafting the details and delivering results. See russ-cooper.co.uk to view some examples of my work.…I’m Russ Cooper, a results-driven Creative Lead and Visual Designer with 30 years of experience. My career began in the craft-led world of agency branding and print – a foundation that still informs my meticulous approach to typography, grids and visual strategy today. While my passion lies in building enduring brand identities, over a decade of leading digital and UI projects means I design with a deep understanding of modern execution. I am just as happy leading a team to a shared vision as I am hands-on crafting the details and delivering results. See russ-cooper.co.uk to view some examples of my work.

Russell Cooper

UX Designer, UI Designer, Brand Designer, +5





I’m Russ Cooper, a results-driven Creative Lead and Visual Designer with 30 years of experience. My career began in the craft-led world of agency branding and print – a foundation that still informs my meticulous approach to typography, grids and visual strategy today. While my passion lies in building enduring brand identities, over a decade of leading digital and UI projects means I design with a deep understanding of modern execution. I am just as happy leading a team to a shared vision as I am hands-on crafting the details and delivering results. See russ-cooper.co.uk to view some examples of my work.…I’m Russ Cooper, a results-driven Creative Lead and Visual Designer with 30 years of experience. My career began in the craft-led world of agency branding and print – a foundation that still informs my meticulous approach to typography, grids and visual strategy today. While my passion lies in building enduring brand identities, over a decade of leading digital and UI projects means I design with a deep understanding of modern execution. I am just as happy leading a team to a shared vision as I am hands-on crafting the details and delivering results. See russ-cooper.co.uk to view some examples of my work.

Available to hire

I’m Russ Cooper, a results-driven Creative Lead and Visual Designer with 30 years of experience. My career began in the craft-led world of agency branding and print – a foundation that still informs my meticulous approach to typography, grids and visual strategy today.

While my passion lies in building enduring brand identities, over a decade of leading digital and UI projects means I design with a deep understanding of modern execution. I am just as happy leading a team to a shared vision as I am hands-on crafting the details and delivering results.

See russ-cooper.co.uk to view some examples of my work.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Work Experience

Lead Product Designer at Commify

February 1, 2024 - February 28, 2026

Lead the design vision and user experience for Commify's portfolio of business messaging products, including web-based platforms, APIs, and mobile journeys. Collaborated with product managers, engineers, and stakeholders to define product strategy, and guided the entire design lifecycle from user research and wireframing to prototyping and final delivery. Developed and maintained a cohesive design system to ensure brand consistency across messaging channels (SMS, WhatsApp, RCS, voice) and mentored other designers to elevate design standards.

Senior Digital Design Specialist at Performance Health

July 1, 2021 - January 31, 2024

UK lead for digital design for a global rehabilitation and physical therapy supplies company. Directed digital design strategy and execution for international teams, redesigned and optimized customer emails, established new creative standards, and led digital merchandising on the ecommerce site and Amazon brand stores. Oversaw performance tracking and optimization for major campaigns and brand relaunches.

Brand & Design Manager at Equifax

April 1, 2020 - March 31, 2021

UK lead for brand and creative design for a major consumer credit reporting agency. Champion brand consistency as the UK Brand Ambassador, collaborate with US creative teams, and lead internal workshops on best practices. Produce engaging design content across presentations, social media, animation, and video to support UK and Ireland teams.

UI Design Manager at Boots UK Ltd

January 1, 2014 - October 31, 2019

Lead UI design authority for Boots.com, ensuring omni-channel cohesion across all digital design. Played a pivotal role in creating user-centered, data-driven designs for a new ecommerce website. Led and mentored a team of three UI designers and a creative copywriter. Developed and maintained an evolving set of design patterns and style guides.