I’m Stephanie Heinze, a Creative Strategist and Art Director with 20+ years of experience building brand identity systems, marketing campaigns, and visual communication strategies across healthcare, technology, manufacturing, education, and retail. I transform complex ideas into clear, compelling visuals that strengthen brands, support business objectives, and elevate audience engagement. I work across the full creative lifecycle—from brand development and campaign design to UI/UX assets, web experiences, and executive presentation design—delivering strategically aligned work with a strong focus on storytelling, systems-based design, and measurable impact. I thrive in remote environments and collaborate cross-functionally with vendors, stakeholders, corporate teams, and clients. Known for conceptual thinking and the ability to connect strategy, storytelling, and execution, I deliver high-quality creative solutions that simplify complexity and drive results.

Stephanie Heinze

I’m Stephanie Heinze, a Creative Strategist and Art Director with 20+ years of experience building brand identity systems, marketing campaigns, and visual communication strategies across healthcare, technology, manufacturing, education, and retail. I transform complex ideas into clear, compelling visuals that strengthen brands, support business objectives, and elevate audience engagement. I work across the full creative lifecycle—from brand development and campaign design to UI/UX assets, web experiences, and executive presentation design—delivering strategically aligned work with a strong focus on storytelling, systems-based design, and measurable impact. I thrive in remote environments and collaborate cross-functionally with vendors, stakeholders, corporate teams, and clients. Known for conceptual thinking and the ability to connect strategy, storytelling, and execution, I deliver high-quality creative solutions that simplify complexity and drive results.

Available to hire

I’m Stephanie Heinze, a Creative Strategist and Art Director with 20+ years of experience building brand identity systems, marketing campaigns, and visual communication strategies across healthcare, technology, manufacturing, education, and retail. I transform complex ideas into clear, compelling visuals that strengthen brands, support business objectives, and elevate audience engagement. I work across the full creative lifecycle—from brand development and campaign design to UI/UX assets, web experiences, and executive presentation design—delivering strategically aligned work with a strong focus on storytelling, systems-based design, and measurable impact.

I thrive in remote environments and collaborate cross-functionally with vendors, stakeholders, corporate teams, and clients. Known for conceptual thinking and the ability to connect strategy, storytelling, and execution, I deliver high-quality creative solutions that simplify complexity and drive results.

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Language

English
Fluent

Work Experience

Graphic Designer – Marketing & Communications at Brault
September 1, 2021 - January 1, 2026
Led a full-scale, multi-channel rebrand—from concept to execution across websites, web-based portals, tradeshows, presentation decks, templates, newsletters, collateral, digital advertising, and social media. Designed and developed a dozen winning RFP proposals supporting new business development, securing RCM clients nationwide. Managed and art directed multiple websites and digital platforms, including corporate site redesign, patient payment portal, corporate intranet, and provider-facing web portals. Designed UI/UX assets, wireframes, dashboards, and visual systems using Figma, Adobe XD, Webflow, Squarespace, and SharePoint. Led company-wide branding and design initiatives across external marketing, internal communications, client-facing materials, departmental branding, and conference events. Served as a creative design strategist in a fast-paced, fully remote environment, balancing autonomy with cross-functional collaboration.
Senior Graphic Designer – Marketing & Brand at Diversified Nano Solutions Corp.
May 1, 2012 - April 1, 2020
Art directed and designed 12+ multi-channel branding and product campaigns from concept to execution across tradeshows, websites, presentation decks, catalogs, collateral, and digital advertising. Drove revenue growth by delivering high-impact proposals and rebranding that secured major enterprise clients including Canon, Epson, Ricoh, and Xerox. Generated ~30% of web leads through integrated digital and product marketing campaigns. Also designed and directed mobile apps and UI/UX assets for iOS, macOS, and Android; managed digital marketing initiatives and evolved brand identities across trade shows, packaging, signage, and marketing materials.
Webmaster & Graphic Designer – Marketing at Phoenix Footwear Group
September 29, 2006 - January 30, 2008
Managed ecommerce content, graphics, and digital marketing for five retail footwear brands. Doubled web traffic, leads, and conversions through bi-weekly email marketing, landing pages, and digital advertising campaigns. Developed web and ecommerce assets including product imagery, infographics, and digital catalogs; photographed seasonal product photography for ecommerce websites, catalogs, and lookbooks. Produced marketing collateral across digital and print channels.
Art Director / Creative Strategist at Creativeshark Studio
July 1, 2003 - Present
Led end-to-end creative direction for brand systems across digital, print, web, and experiential platforms. Partnered with 100+ clients across 25+ industries to develop brand identity systems, marketing campaigns, websites, presentation decks, and visual communication solutions supporting business growth and brand visibility. Designed RFP/RFQ proposals, executive presentation decks, sales pitches, conference presentations, webinars, and marketing initiatives to drive business development. Created UI/UX assets including websites, landing pages, ecommerce platforms, apps, iconography, and interfaces. Produced integrated marketing collateral (brochures, catalogs, newsletters, signage, advertising, and promotional materials). Developed content for marketing, technical communications, websites, proposals, and long-form editorial materials. Delivered remote services with strong client collaboration, project ownership, vendor management, and deadline accountability.
Graphic Designer & Marketing Coordinator at San Joaquin Valley College
January 1, 2002 - July 24, 2003
Creative directed a cross-channel rebranding initiative at the corporate level and across five campuses, supporting institutional growth from 5 campuses to 15. Increased leads by 50%, conversions by 40%, and enrollment by 40% through the "Discover the Power in You" recruitment campaign. Designed and launched a comprehensive brand identity system including logos, visual standards, advertising, print collateral, signage, environmental graphics, and promotional materials. Art directed a full website redesign and coordinated campus-wide photoshoots supporting recruitment and marketing initiatives. Produced print, conference, and digital marketing deliverables while managing vendor relationships across advertising, merchandising, direct mail, digital campaigns, and production workflows.

Education

AS – Graphic Communication (Emphasis in Management) at Palomar College
January 11, 2030 - July 6, 2026
Certificate: Internet Graphic Communication at Palomar College
January 11, 2030 - July 6, 2026
Certificate: Internet Publisher at Palomar College
January 11, 2030 - July 6, 2026
Certificate: Web Database Design at Palomar College
January 11, 2030 - July 6, 2026
Certificate: eCommerce Design at Palomar College
January 11, 2030 - July 6, 2026
Certificate: Web Graphics at Palomar College
January 11, 2030 - July 6, 2026
Marketing coursework toward Communications degree at Northeastern University
November 30, 0002 - July 6, 2026
AAS – Word Processing; Minor: Art at Hilbert College
November 30, 0002 - July 6, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Education, Healthcare, Manufacturing