Available to hire
I’ve helped numerous clients start up their social media strategy as well as optimize their existing strategy. I’m an analytically-driven worker determined to find strategies that best work for clients.
Skills
Experience Level
Expert
Expert
Language
English
Fluent
Work Experience
Audience Intern at The Kansas City Star
May 1, 2025 - August 1, 2025Suggested and implemented Instagram content strategies based on analytic insights; Enabled IG account to reach millions of users by creating engaging social media content; Analyzed data from an audience survey that guided future newsletter strategy
Assistant at Triple Point PR
September 1, 2025 - December 1, 2025Audited competitor media campaigns to inform 7 clients, including Meta and Paradox Interactive; Identified and pitched to target media outlets and influencers for upcoming campaigns
Graduate Teaching Assistant of Social Media and Audience Strategy at University of Missouri School of Journalism
January 1, 2024 - December 1, 2024Guided student groups’ final recommendations to real-world clients’ digital strategies; Presented topics such as digital marketing, SEO, and analytics to up to 50 students
Audience Strategist at 100 Days in Appalachia
May 1, 2024 - August 1, 2024Implemented an Instagram strategy that received over 40,000 impressions in 2 months; Ran two paid Facebook advertisements side by side to see which strategy works best in the future
Search Engine Optimization Team at Veterans United Home Loans
May 1, 2023 - December 1, 2023Leveraged AI to create efficiencies with custom GPTs, reducing months of work; Found content ideas with competitive analysis and keyword/content gaps; Incorporated keyword research into new and existing content to generate organic leads
Digital Producer at KOMU 8 - NBC, KBIA - NPR, Missouri
August 1, 2023 - December 1, 2023Implemented digital media campaigns, such as incorporating SEO best practices into KOMU 8’s workflow; Produced and coordinated breaking news stories; Developed posts for a Facebook account with over 100,000 followers
Journalism Lead at Mizzou Sports Media
January 1, 2022 - August 1, 2023Created and managed the Mizzou Sports Blog and podcast; Managed a team of 7 writers, including assigning and editing all posts
Education
Master of Arts in Social Media and Audience Development at University of Missouri School of Journalism
January 11, 2030 - December 1, 2025Bachelor of Journalism in Social Media and Audience Strategy, Minor in Psychology at University of Missouri School of Journalism
January 11, 2030 - December 1, 2023Qualifications
Industry Experience
Media & Entertainment, Education, Professional Services, Software & Internet
Skills
Experience Level
Expert
Expert
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