Contributed to projects generating over €1M+ in online sales, paid advertising and conversion-focused marketing systems. Over 11+ years of experience in sales, online commerce and digital business environments. If your business needs stronger positioning, better visibility and real scalable growth I can help. WHAT I DO ✚ Google Ads & Performance Marketing ✚ Meta Ads & Paid Social Strategies ✚ Social Media Management ✚ Video Content Creation & Editing ✚ Creative Strategy & Ad Direction ✚ Product Launch & Scaling Strategies ✚ Marketplace Expansion Across Multiple Countries ✚ Marketplace Growth (eMAG, Allegro, CEL, Altex, Trendyol, Amazon, Zalando, Otto, Bol, Cdiscount, Kaufland Global Marketplace, CDON, Etsy & more) ✚ Branding & Positioning ✚ Conversion-Focused Marketing Systems WHO AM I? My name is Crina Pavelea and I specialize in helping brands grow through strategic marketing, paid advertising and high-converting content. I’ve spent years working directly with businesses, marketplaces and digital ecosystems understanding not only how to generate attention, but how to turn visibility into revenue. My background combines sales psychology, eCommerce operations, paid advertising and creative strategy. Unlike traditional marketers focused only on reach or vanity metrics, I focus on scalable systems that drive real business growth. Over the years, I’ve worked on projects involving: • Marketplace growth & optimization • Product launch strategies • Marketplace expansion across multiple countries • Paid advertising campaigns • Brand positioning strategies • Product scaling systems • Video content creation & creative direction • Short-form video content & ad creatives • Content creation for social media & advertising • Conversion-focused marketing systems • Performance-driven growth strategies Today, I help businesses build stronger brands, improve profitability and scale through a combination of performance marketing, content and strategic positioning. I believe modern marketing is no longer just about running ads. It’s about building systems that make brands impossible to ignore. Open to collaborations, freelance projects & growth-focused opportunities. Portfolio: • LinkedIn: _Website not available. Sign in: https://www.twine.net/signup_/in/crina-pavelea-19b147152 • _Website not available. Sign in: https://www.twine.net/signup_ • _Website not available. Sign in: https://www.twine.net/signup_ • _Website not available. Sign in: https://www.twine.net/signup_ • _Website not available. Sign in: https://www.twine.net/signup_ Are you the next success story?

Crina Anca Pavelea

Contributed to projects generating over €1M+ in online sales, paid advertising and conversion-focused marketing systems. Over 11+ years of experience in sales, online commerce and digital business environments. If your business needs stronger positioning, better visibility and real scalable growth I can help. WHAT I DO ✚ Google Ads & Performance Marketing ✚ Meta Ads & Paid Social Strategies ✚ Social Media Management ✚ Video Content Creation & Editing ✚ Creative Strategy & Ad Direction ✚ Product Launch & Scaling Strategies ✚ Marketplace Expansion Across Multiple Countries ✚ Marketplace Growth (eMAG, Allegro, CEL, Altex, Trendyol, Amazon, Zalando, Otto, Bol, Cdiscount, Kaufland Global Marketplace, CDON, Etsy & more) ✚ Branding & Positioning ✚ Conversion-Focused Marketing Systems WHO AM I? My name is Crina Pavelea and I specialize in helping brands grow through strategic marketing, paid advertising and high-converting content. I’ve spent years working directly with businesses, marketplaces and digital ecosystems understanding not only how to generate attention, but how to turn visibility into revenue. My background combines sales psychology, eCommerce operations, paid advertising and creative strategy. Unlike traditional marketers focused only on reach or vanity metrics, I focus on scalable systems that drive real business growth. Over the years, I’ve worked on projects involving: • Marketplace growth & optimization • Product launch strategies • Marketplace expansion across multiple countries • Paid advertising campaigns • Brand positioning strategies • Product scaling systems • Video content creation & creative direction • Short-form video content & ad creatives • Content creation for social media & advertising • Conversion-focused marketing systems • Performance-driven growth strategies Today, I help businesses build stronger brands, improve profitability and scale through a combination of performance marketing, content and strategic positioning. I believe modern marketing is no longer just about running ads. It’s about building systems that make brands impossible to ignore. Open to collaborations, freelance projects & growth-focused opportunities. Portfolio: • LinkedIn: _Website not available. Sign in: https://www.twine.net/signup_/in/crina-pavelea-19b147152 • _Website not available. Sign in: https://www.twine.net/signup_ • _Website not available. Sign in: https://www.twine.net/signup_ • _Website not available. Sign in: https://www.twine.net/signup_ • _Website not available. Sign in: https://www.twine.net/signup_ Are you the next success story?

Available to hire

Contributed to projects generating over €1M+ in online sales, paid advertising and conversion-focused marketing systems.
Over 11+ years of experience in sales, online commerce and digital business environments.

If your business needs stronger positioning, better visibility and real scalable growth I can help.

WHAT I DO

✚ Google Ads & Performance Marketing
✚ Meta Ads & Paid Social Strategies
✚ Social Media Management
✚ Video Content Creation & Editing
✚ Creative Strategy & Ad Direction
✚ Product Launch & Scaling Strategies
✚ Marketplace Expansion Across Multiple Countries
✚ Marketplace Growth (eMAG, Allegro, CEL, Altex, Trendyol, Amazon, Zalando, Otto, Bol, Cdiscount, Kaufland Global Marketplace, CDON, Etsy & more)
✚ Branding & Positioning
✚ Conversion-Focused Marketing Systems

WHO AM I?

My name is Crina Pavelea and I specialize in helping brands grow through strategic marketing, paid advertising and high-converting content.
I’ve spent years working directly with businesses, marketplaces and digital ecosystems understanding not only how to generate attention, but how to turn visibility into revenue.
My background combines sales psychology, eCommerce operations, paid advertising and creative strategy.
Unlike traditional marketers focused only on reach or vanity metrics, I focus on scalable systems that drive real business growth.
Over the years, I’ve worked on projects involving:
• Marketplace growth & optimization
• Product launch strategies
• Marketplace expansion across multiple countries
• Paid advertising campaigns
• Brand positioning strategies
• Product scaling systems
• Video content creation & creative direction
• Short-form video content & ad creatives
• Content creation for social media & advertising
• Conversion-focused marketing systems
• Performance-driven growth strategies

Today, I help businesses build stronger brands, improve profitability and scale through a combination of performance marketing, content and strategic positioning.
I believe modern marketing is no longer just about running ads.
It’s about building systems that make brands impossible to ignore.
Open to collaborations, freelance projects & growth-focused opportunities.

Portfolio:
• LinkedIn: Website not available. Sign in: https://www.twine.net/signup/in/crina-pavelea-19b147152
Website not available. Sign in: https://www.twine.net/signup
Website not available. Sign in: https://www.twine.net/signup
Website not available. Sign in: https://www.twine.net/signup
Website not available. Sign in: https://www.twine.net/signup

Are you the next success story?

See more

Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

Romanian, Moldavian, Moldovan
Fluent
English
Advanced

Work Experience

Digital Marketing Manager at Saint International SRL
October 1, 2015 - July 2, 2025
Oversees digital marketing and e-commerce operations for the Cluj-Napoca unit. Responsibilities include recruitment and onboarding of internal teams (marketing, projects, support); coordinating operational meetings; managing Google Ads campaigns (structure, verification, alignment with funding programs) and analytics; ensuring accuracy of information and alignment with legal requirements; supervising IT, marketing and project documentation; representing the company in relations with authorities and during inspections; supervising department activities (marketing, project writing, IT).
Sales Consultant at ARSISTRADING
October 1, 2013 - May 1, 2014
Direct sales and customer consulting; consistently exceeded monthly sales targets; identified customer needs and offered suitable solutions; managed sales processes and related documentation.
Sales Consultant at ISTYLE RETAIL
October 1, 2013 - May 1, 2014
Consistently exceeded monthly sales targets; identified customer needs and offered suitable solutions; managed direct sales and customer consulting; on-boarded customers; maintained relationships and provided after-sales support.

Education

Business administrator at Babes Bolyai
August 1, 2012 - May 19, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Software & Internet, Professional Services, Media & Entertainment, Education
    Meta Ads B2B Lead Generation Campaign - 62 Leads in 7 Days

    Managed and optimized a Meta Ads lead generation campaign for a B2B company.

    Results achieved in just 7 days:

    • 62 B2B leads generated
    • 11.54 RON cost per lead
    • Lead generation through Facebook & Instagram
    • Creative-focused testing strategy
    • Optimization of ad creatives, hooks and messaging
    • Audience testing and campaign scaling

    The campaign demonstrated that Meta Ads can generate high-quality B2B leads when the right creative strategy is used. By testing different angles, messages and ad concepts, we achieved a consistent flow of leads at a competitive acquisition cost.