Professional with over 10 years of experience in Colombia's financial sector, with a strong background in product management, customer engagement, and strategic analysis. Currently transitioning into Digital Marketing while completing a Certificate in Marketing in Australia, focusing on content creation, social media management, and digital strategy. Creator of 'j.so yde30', a personal travel and storytelling project where I apply content marketing, photography, and engagement strategies to connect with global audiences through authentic and relatable content.

Juan F. Cuenca

Professional with over 10 years of experience in Colombia's financial sector, with a strong background in product management, customer engagement, and strategic analysis. Currently transitioning into Digital Marketing while completing a Certificate in Marketing in Australia, focusing on content creation, social media management, and digital strategy. Creator of 'j.so yde30', a personal travel and storytelling project where I apply content marketing, photography, and engagement strategies to connect with global audiences through authentic and relatable content.

Available to hire

Professional with over 10 years of experience in Colombia’s financial sector, with a strong background in product management, customer engagement, and strategic analysis.

Currently transitioning into Digital Marketing while completing a Certificate in Marketing in Australia, focusing on content creation, social media management, and digital strategy. Creator of ‘j.so yde30’, a personal travel and storytelling project where I apply content marketing, photography, and engagement strategies to connect with global audiences through authentic and relatable content.

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Experience Level

Intermediate
Intermediate

Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Brand and Product Professional at Banco Finandina
January 1, 2023 - December 31, 2023
Executed commercial strategies across phone and social media channels, supporting the growth of vehicle products.
Financial Advisor – Housing Specialist at LQN
January 1, 2022 - Present
Managed mortgage loan processes and provided financial guidance to clients. Worked with nine financial institutions, optimizing credit solutions and processes.
Credit Analyst / Legal Advisor at Cibergestión
January 1, 2020 - December 31, 2020
Managed housing loan documentation, ensuring accuracy and compliance. Coordinated internal processes and communication with stakeholders. Implemented document review processes to improve operational efficiency and quality control.
Analista de Crédito / Unsecured Lending at Scotiabank Colpatria
January 1, 2011 - December 31, 2011
Contributed to data analysis and process optimization initiatives focused on financial products. Canva Content Creation. Project Coordination. Creativity & Problem Solving. Analytical Thinking.

Education

Certificate in Marketing at Insight Academy
January 1, 2025 - May 25, 2026
General English Course at Insight Academy
January 1, 2024 - December 31, 2024
Bachelor’s Degree in Law at Universidad La Gran Colombia
January 1, 2011 - December 31, 2019

Qualifications

Certificate in Marketing
January 1, 2025 - May 25, 2026
General English Course
January 1, 2024 - January 1, 2024
Bachelor’s Degree in Law
January 1, 2011 - January 1, 2019

Industry Experience

Financial Services, Professional Services, Media & Entertainment