Cullen Choi
I’m Cullen Choi, a Brand & UI Designer who turns complex ideas into clear, engaging visual stories across brand, web, and digital experiences.
About
I’m Cullen Choi, a Brand & UI Designer who turns complex ideas into clear, engaging visual stories across brand, web, and digital experiences. I enjoy designing UI and visual systems, creating infographics and diagrams, and producing polished presentations that help teams communicate with clarity and confidence.
My experience spans working with universities and design teams to deliver end-to-end creative work—from concept through to delivery—while also collaborating with marketing, product, and sales stakeholders. I’m comfortable using tools like Figma and Adobe Creative Suite, and I take pride in maintaining strong visual consistency across campaigns, web experiences, and multi-channel creative projects.
- 7 years' experience
- Joined October 2026
Languages
- EnglishFluent
- ChineseFluent
Industry experience
- Media & Entertainment
- Education
- Professional Services
- Retail
- Healthcare
Work experience
Design across brand, web, marketing, and digital experiences from concept through to delivery. Turn complex ideas into clear presentations, infographics, diagrams, and visual stories. Create UI, illustrations, and visual systems, collaborating across marketing, product, and sales.
Created concepts and designs across campaigns, digital, print, and web for a range of clients. Worked from initial briefs through design development to final production. Collaborated with clients, account teams, and suppliers to deliver high-quality creative work.
Designed marketing campaigns across digital, print, and in-store channels for Unichem, Life Pharmacy, and The Doctors. Created campaign graphics, illustrations, and infographics while maintaining consistent brand standards and collaborating closely with marketing teams.
Education
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