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Derrick Huff is a passionate and experienced creative professional who translates business objectives into compelling marketing through original concepts and cohesive branding. He thrives both independently and in collaborative settings, delivering high-quality, impactful work on time and within budget. Derrick specializes in messaging, design, and brand strategy, with a proven ability to maintain consistent brand voice across channels. He emphasizes staying in touch with industry trends to create relevant, effective content for clients ranging from a wide variety of startups to creative agencies and established brands.…Derrick Huff is a passionate and experienced creative professional who translates business objectives into compelling marketing through original concepts and cohesive branding. He thrives both independently and in collaborative settings, delivering high-quality, impactful work on time and within budget. Derrick specializes in messaging, design, and brand strategy, with a proven ability to maintain consistent brand voice across channels. He emphasizes staying in touch with industry trends to create relevant, effective content for clients ranging from a wide variety of startups to creative agencies and established brands.

Derrick Huff

Graphic Designer, Art Director, Copywriter, +1

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Derrick Huff is a passionate and experienced creative professional who translates business objectives into compelling marketing through original concepts and cohesive branding. He thrives both independently and in collaborative settings, delivering high-quality, impactful work on time and within budget. Derrick specializes in messaging, design, and brand strategy, with a proven ability to maintain consistent brand voice across channels. He emphasizes staying in touch with industry trends to create relevant, effective content for clients ranging from a wide variety of startups to creative agencies and established brands.…Derrick Huff is a passionate and experienced creative professional who translates business objectives into compelling marketing through original concepts and cohesive branding. He thrives both independently and in collaborative settings, delivering high-quality, impactful work on time and within budget. Derrick specializes in messaging, design, and brand strategy, with a proven ability to maintain consistent brand voice across channels. He emphasizes staying in touch with industry trends to create relevant, effective content for clients ranging from a wide variety of startups to creative agencies and established brands.

Available to hire

Derrick Huff is a passionate and experienced creative professional who translates business objectives into compelling marketing through original concepts and cohesive branding.

He thrives both independently and in collaborative settings, delivering high-quality, impactful work on time and within budget.

Derrick specializes in messaging, design, and brand strategy, with a proven ability to maintain consistent brand voice across channels.

He emphasizes staying in touch with industry trends to create relevant, effective content for clients ranging from a wide variety of startups to creative agencies and established brands.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Work Experience

Creative Director, Graphic Designer & Copywriter at Derrick Huff Design

January 1, 1995 - Present

Provide concept, design, and marketing services to freelance clients of all sizes, including automotive dealers, marketing/advertising agencies, small businesses and startups. Develop and execute comprehensive brand and design concepts, including identity development, website design, messaging and marketing campaigns with integration across multiple channels. Maintain quality and consistency of brand image and voice in writing, editing and proofreading all content. Consistently meet and exceed project deliverables and objectives based on established timelines and budgets, resulting in improved customer satisfaction and business retention; stay current with evolving industry and market trends to deliver innovative, impactful content.

Graphics Director/Manager & Copywriter (part-time) at Thrasher Family Holdings

January 1, 2016 - Present

Responsible for brand direction and management, art direction, graphic design and copy for a variety of businesses and projects. Collaboratively create, refine and oversee overall marketing direction, brand messaging and brand strategy. Provide art direction, designs and copy for on-brand graphics for logos, brand boards, websites and software interfaces. Manage and prioritize multiple projects and deadlines. Craft copyright messaging for advertisements and email campaigns. Manage Google Ads / YouTube Ads support and campaign optimization. Design landing pages and digital assets, including marketing flyers and software interfaces. Maintain QC/QA of digital assets and ensure adherence to project objectives and timelines through clear communication with cross-functional teams.

Senior Designer & Graphics Supervisor at Formation Advertising

December 31, 2013 - December 31, 2015

Developed and executed branding, marketing concepts and strategies for retail-automotive client projects. Directed cross-functional teams through all facets of the project lifecycle, fostering collaboration and communication to streamline processes and maintain brand and message accuracy. Designed graphics and wrote copy for marketing campaigns and websites. Standardized branding and identity development processes and best practices to elevate graphic standards while reducing overall costs.