I'm Daiana Mukhametzianova, a Senior Visual Designer specializing in branding and UI/UX for healthcare and brand-driven web experiences. With 8+ years of experience, I lead end-to-end brand and website work that drives engagement, acquisition, and measurable ROI. I embrace data-informed design, accessibility, typography, and delightful interactions to translate complex medical concepts into clear, compassionate digital experiences. I leverage advanced Figma workflows, design-system processes, and AI-enhanced tools to speed delivery while maintaining high quality. I collaborate cross-functionally with product, marketing, and engineering teams to create scalable solutions that feel cohesive across touchpoints and platforms, always prioritizing the user and the business goals.

Daiana Mukhametzianova

I'm Daiana Mukhametzianova, a Senior Visual Designer specializing in branding and UI/UX for healthcare and brand-driven web experiences. With 8+ years of experience, I lead end-to-end brand and website work that drives engagement, acquisition, and measurable ROI. I embrace data-informed design, accessibility, typography, and delightful interactions to translate complex medical concepts into clear, compassionate digital experiences. I leverage advanced Figma workflows, design-system processes, and AI-enhanced tools to speed delivery while maintaining high quality. I collaborate cross-functionally with product, marketing, and engineering teams to create scalable solutions that feel cohesive across touchpoints and platforms, always prioritizing the user and the business goals.

Available to hire

I’m Daiana Mukhametzianova, a Senior Visual Designer specializing in branding and UI/UX for healthcare and brand-driven web experiences. With 8+ years of experience, I lead end-to-end brand and website work that drives engagement, acquisition, and measurable ROI. I embrace data-informed design, accessibility, typography, and delightful interactions to translate complex medical concepts into clear, compassionate digital experiences.

I leverage advanced Figma workflows, design-system processes, and AI-enhanced tools to speed delivery while maintaining high quality. I collaborate cross-functionally with product, marketing, and engineering teams to create scalable solutions that feel cohesive across touchpoints and platforms, always prioritizing the user and the business goals.

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Language

English
Fluent

Work Experience

UI&UX/ Visual Designer at Patientfy
August 1, 2024 - Present
Led end-to-end branding and website work for 20+ healthcare clients, improving client margins by 20% and boosting user engagement by 35%. Implemented scalable AI workflows and design-system processes, doubling delivery speed and streamlining cross-team handoffs (components, templates, QA checklist). Created reusable component sets in Figma with variants to reduce UI duplication. Built brand identities and responsive web interfaces on Wix/Webflow with custom HTML/CSS, standardizing typography and layout rules across web components. Conducted user research, prototyping, and validation to inform design decisions; supported the Paris clinic launch with digital assets. Created an AI Avatar service enabling clinics to generate marketing content without original photos.
UI&UX Designer / Visual Designer at Recens Medical Inc (CoolHealth)
April 1, 2022 - August 1, 2024
Implemented a design system and formalized brand guidelines, boosting productivity and UI consistency. Collaborated with cross-functional teams to deliver a project attracting 100+ new US clients and 1000+ sales in the Korean market. Built scalable Figma libraries (shared components, styles) and produced interactive prototypes for stakeholder reviews and usability validation. Designed UX/UI for web/mobile and print, resulting in a 35% increase in potential client responses.
UI&UX Designer / Visual Designer at SunnyStudio
October 1, 2020 - April 1, 2022
Owned end-to-end design for multiple e-commerce and business websites and landing pages. Developed and tested prototypes across fidelity levels, improving conversion rates by 25%. Leveraged Figma plugins to automate repetitive UI tasks, accelerating production and maintaining consistency. Created print, digital, and web assets, boosting brand recognition by ~30%.
Sr UI&UX Designer / Visual Designer at LDM
October 1, 2019 - October 1, 2020
Mentored 3 junior designers and collaborated with CEO, marketing, developers, and project managers. Conceptualized and designed Tilda, Webflow & Shopify websites monthly for diverse niches. Won new clients through design pitches and reduced checkout drop-off by 6%, increasing revenue.
UI Designer (part-time) at Quantor-T
November 1, 2019 - August 1, 2020
Collaborated with product, marketing and development teams to design user-centered digital experiences for iOS apps. Improved registration flow conversion by 12%. Produced branding elements, icons, marketing materials, and illustrations to create cohesive brand identity across platforms.
Visual Designer at Imperium Web
June 1, 2018 - November 1, 2019
Effectively managed large-scale projects, improving websites, graphic materials, and social media across sports, fitness, retail, and real estate, including work for Ak Bars hockey club.
UI&UX Designer / Visual Designer at HelpHoReCa
November 1, 2017 - June 1, 2018
Redesigned the website, mobile app, and logo; created engaging social media content and visual assets. Conducted research and developed characters for marketing materials to boost audience engagement by 60%.
UI&UX Designer at Walmart
April 1, 2023 - August 1, 2023
Designed an efficient internal application solution, resulting in a 2x acceleration of project development with improved quality.

Education

Bachelor's degree in Industrial and Product Design at Kazan State University
January 1, 2014 - January 1, 2018

Qualifications

Google UX Design Certification
January 1, 2023 - January 12, 2026
UX Design Fundamentals and User Interaction Certification
January 1, 2024 - January 12, 2026

Industry Experience

Healthcare, Software & Internet, Professional Services, Media & Entertainment, Other