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I am a visionary digital and AI marketing leader with over 16 years of experience in pharma, health tech, and retail sectors. I specialize in data-driven, automated omnichannel strategies that significantly boost engagement and operational efficiency. Passionate and entrepreneurial, I am focused on driving growth through innovation and people leadership. Throughout my career, I have founded a digital health platform aimed at personalized longevity care and led major strategic digital marketing projects for pharma companies like Pfizer and GSK. I thrive on fostering communities, building impactful partnerships, and leveraging the latest technologies to deliver measurable results.…I am a visionary digital and AI marketing leader with over 16 years of experience in pharma, health tech, and retail sectors. I specialize in data-driven, automated omnichannel strategies that significantly boost engagement and operational efficiency. Passionate and entrepreneurial, I am focused on driving growth through innovation and people leadership. Throughout my career, I have founded a digital health platform aimed at personalized longevity care and led major strategic digital marketing projects for pharma companies like Pfizer and GSK. I thrive on fostering communities, building impactful partnerships, and leveraging the latest technologies to deliver measurable results.

Daiana Cocora

Marketing Automation Specialist, Marketing Strategist, Digital Marketer, +2

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I am a visionary digital and AI marketing leader with over 16 years of experience in pharma, health tech, and retail sectors. I specialize in data-driven, automated omnichannel strategies that significantly boost engagement and operational efficiency. Passionate and entrepreneurial, I am focused on driving growth through innovation and people leadership. Throughout my career, I have founded a digital health platform aimed at personalized longevity care and led major strategic digital marketing projects for pharma companies like Pfizer and GSK. I thrive on fostering communities, building impactful partnerships, and leveraging the latest technologies to deliver measurable results.…I am a visionary digital and AI marketing leader with over 16 years of experience in pharma, health tech, and retail sectors. I specialize in data-driven, automated omnichannel strategies that significantly boost engagement and operational efficiency. Passionate and entrepreneurial, I am focused on driving growth through innovation and people leadership. Throughout my career, I have founded a digital health platform aimed at personalized longevity care and led major strategic digital marketing projects for pharma companies like Pfizer and GSK. I thrive on fostering communities, building impactful partnerships, and leveraging the latest technologies to deliver measurable results.

Available to hire

I am a visionary digital and AI marketing leader with over 16 years of experience in pharma, health tech, and retail sectors. I specialize in data-driven, automated omnichannel strategies that significantly boost engagement and operational efficiency. Passionate and entrepreneurial, I am focused on driving growth through innovation and people leadership.

Throughout my career, I have founded a digital health platform aimed at personalized longevity care and led major strategic digital marketing projects for pharma companies like Pfizer and GSK. I thrive on fostering communities, building impactful partnerships, and leveraging the latest technologies to deliver measurable results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

French

Fluent

German

Advanced

Romanian, Moldavian, Moldovan

Fluent

Work Experience

Founder ICMO at Longevi DI

January 1, 2024 - Present

Founded a digital health platform focused on personalized longevity care. Built a 200+ member women's health network and grew digital followers to over 5,000. Led omnichannel brand strategy and education events with healthcare professionals and longevity experts. Established affiliate and influencer partnerships with supplement, wearables, and health trend brands.

Go-To-Market | Omnichannel Marketing Insights Manager at Pfizer

December 31, 2023 - August 19, 2025

Aligned local market insights with global GTM and omnichannel strategies. Rolled out global digital tools including Salesforce and Adobe to enhance HCP engagement. Improved patient journeys through data-driven campaigns and led local implementation of global digital systems to boost engagement and operational efficiency.

Digital Marketing Content Manager at GSK (GlaxoSmithKline)

June 30, 2023 - August 19, 2025

Led digital content localization and automation projects managing 33,000+ materials. Enabled omnichannel delivery through Veeva and integrated Data Driven Customer Journey (DDCx) and Next Best Actions (NBA) frameworks. Trained over 100 stakeholders across commercial and medical teams on digital best practices and marketing automation using data insights.

Country Digital Marketing Manager at Dufry

December 31, 2018 - August 19, 2025

Increased online sales by 20% through data-driven campaigns and SEA/SEO strategies. Enhanced customer experience by implementing the Red Dufry app and sales tablets for staff.

Affiliate & Online Marketing Specialist at Distrelec

December 31, 2016 - August 19, 2025

Doubled the revenue in millions of CHF through affiliate marketing programs by creating new business with 33 price comparison portals and digital marketing campaigns.

Founder & Digital Marketing Consultant at Days Events Zurich/Bucharest

May 31, 2014 - August 19, 2025

Created 360° digital marketing strategies for global brands, specializing in SEO, PPC, social media, and content marketing for clients such as Société Générale Bank, Porsche, and Johnson & Johnson.