A fitness app based on the original HIIT workout developed by Dr. Tabata. I designed the entire app and supporting materials such as the style guide and moodboards.
- Art Director
- Creative Director
- Graphic Designer
- +2
Daniel McArdle
- Seattle, United States
- 5 projects
I'm an upskilled UI/UX Visual Designer with an extensive graphic design background. I've worked for design firms, ad agencies, startups, & my own freelance design firm.
About
I’m an upskilled UI/UX Visual Designer with an extensive graphic design background. I’ve worked for design firms, ad agencies, startups, & my own freelance design firm.
I offer decades of experience and design acumen, as well as extensive copywriting and editing.
- Joined July 2025
Industry experience
- Professional Services
- Software & Internet
- Non-Profit Organization
- Media & Entertainment
- Education
Projects · 5
I redesigned the weather page for PATCH’s mobile app and website. I incorporated vertical and horizontal scrolls, a rollover radar map, and improved icons into the project. The changes were very well received by the client.
- Art Director
- Brand Designer
- Graphic Designer
- +2
I have decades of design experience, from logos, advertising and branding to app design. I’ve included a number of images here to illustrate my design aesthetic and scope of work.
- Art Director
- Brand Designer
- Copywriter
- +2
A volunteer-facing mobile app that encourages young busy professionals ages 20-35 to get involved in volunteering. The app included an incentive structure & micro-interactions to engage users to construct a virtual utopia through ‘micro-volunteering’.
- Art Director
- Graphic Designer
- UI Designer
- +1
A smartphone body measurement & size guide app that generates a universal ‘StyleFit’ number that users can use to find the perfect size and ‘Never buy the wrong size again.’
- Art Director
- Creative Director
- Graphic Designer
- +1
Work experience· 12 roles
Lead UI/UX Designer · Kernel LabsDec 2023 – Sep 2025 · 1 yr 10 mos
Lead UI/UX Designer for startup launch firm; UI design for prototypes, websites, screens, logos, icons, style guides, & branding. Utilized Figma, Illustrator, PowerPoint, & G Suite for UI design, UX research & prototyping.
Lead UI/UX Designer · Kernel LabsDec 2023 – Sep 2025 · 1 yr 10 mos
Led UI/UX design for a startup launch firm, delivering prototypes, websites, screens, logos, icons, style guides, and branding; utilized Figma, Illustrator, PowerPoint, and G Suite for UI design, UX research & prototyping.
Lead UI/UX Designer for startup launch firm · Kernel LabsDec 2023 – Jul 2025 · 1 yr 8 mos
Lead UI/UX Designer responsible for UI design of prototypes, websites, screens, logos, icons, style guides, and branding. Utilized tools such as Figma, Illustrator, PowerPoint, and G Suite for UI design, UX research, and prototyping.
Lead UI/UX Designer · Kernel LabsJan 2021 – Dec 2023 · 3 yrs
UI/UX Designer (Contract) · PatchDec 2020 – Sep 2025 · 4 yrs 10 mos
UI/UX Designer (Contract) · PatchDec 2020 – Sep 2025 · 4 yrs 10 mos
UI/UX Designer (Contract) · PatchDec 2020 – Jul 2025 · 4 yrs 8 mos
Graphic Designer/Art Director/Writer for charities & private clients · Magnetboy & Daniel McArdle Design (HK)Dec 2017 – Jul 2025 · 7 yrs 8 mos
Education· 15
Bachelor of Arts · University of Pennsylvania (Penn)1985 – 1989
Master's in Couples & Family Therapy · Antioch University2024 – 2025
UI/UX Design Certification · Flatiron School2020
Bachelor of Arts · University of Pennsylvania1985 – 1989
Certifications and awards
Intensive 6+ month UI/UX Design certification program2020
UI/UX Design Certification2020 – 2026
UI/UX Design Certification2020 – 2026
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