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I am a design director specializing in branding, communication, and reporting. I combine strategic thinking with creative leadership to translate complex insights into human-centered design solutions. I thrive on leading multidisciplinary teams to deliver high-quality work aligned with brand objectives, audience needs, and commercial realities. Over the years, I have steered brand platforms and sustainability storytelling for global clients, translating ESG data into clear narratives that strengthen stakeholder understanding and brand perception. I excel in regulated environments, balancing strategy, creativity, and practicality to deliver impactful outcomes across digital, print, and experiential channels.…I am a design director specializing in branding, communication, and reporting. I combine strategic thinking with creative leadership to translate complex insights into human-centered design solutions. I thrive on leading multidisciplinary teams to deliver high-quality work aligned with brand objectives, audience needs, and commercial realities. Over the years, I have steered brand platforms and sustainability storytelling for global clients, translating ESG data into clear narratives that strengthen stakeholder understanding and brand perception. I excel in regulated environments, balancing strategy, creativity, and practicality to deliver impactful outcomes across digital, print, and experiential channels.

Dana Elhalabi

Creative Director, Brand Designer, Designer, +2

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I am a design director specializing in branding, communication, and reporting. I combine strategic thinking with creative leadership to translate complex insights into human-centered design solutions. I thrive on leading multidisciplinary teams to deliver high-quality work aligned with brand objectives, audience needs, and commercial realities. Over the years, I have steered brand platforms and sustainability storytelling for global clients, translating ESG data into clear narratives that strengthen stakeholder understanding and brand perception. I excel in regulated environments, balancing strategy, creativity, and practicality to deliver impactful outcomes across digital, print, and experiential channels.…I am a design director specializing in branding, communication, and reporting. I combine strategic thinking with creative leadership to translate complex insights into human-centered design solutions. I thrive on leading multidisciplinary teams to deliver high-quality work aligned with brand objectives, audience needs, and commercial realities. Over the years, I have steered brand platforms and sustainability storytelling for global clients, translating ESG data into clear narratives that strengthen stakeholder understanding and brand perception. I excel in regulated environments, balancing strategy, creativity, and practicality to deliver impactful outcomes across digital, print, and experiential channels.

Available to hire

I am a design director specializing in branding, communication, and reporting. I combine strategic thinking with creative leadership to translate complex insights into human-centered design solutions. I thrive on leading multidisciplinary teams to deliver high-quality work aligned with brand objectives, audience needs, and commercial realities.

Over the years, I have steered brand platforms and sustainability storytelling for global clients, translating ESG data into clear narratives that strengthen stakeholder understanding and brand perception. I excel in regulated environments, balancing strategy, creativity, and practicality to deliver impactful outcomes across digital, print, and experiential channels.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

Arabic

Fluent

French

Fluent

English

Fluent

Work Experience

Design Director at Anthesis Group (formerly Charlescannon)

January 1, 2023 - January 1, 2026

Lead and mentor a team of designers, ensuring consistently high-quality creative output across branding, sustainability reporting, and ESG communication for 20+ global clients, including Nestlé, Nespresso, Dole, UBP, L’Occitane, and Wella. Delivered 30+ sustainability and annual reports across FMCG, finance, energy, cosmetics, engineering, manufacturing, and pharmaceuticals. Translate complex ESG data into clear, engaging narratives that strengthen stakeholder understanding and brand perception. Collaborate with senior stakeholders and cross-functional teams across four international markets.

Senior Creative at Anthesis Group (formerly Charlescannon)

January 1, 2019 - January 1, 2023

Led creative development for branding and campaigns within a highly regulated global environment. Delivered integrated campaigns across digital, print, and activation channels. Managed multiple projects simultaneously, with budgets of up to CHF 170K.

Creative Director & Brand Consultant at Self-employed / Switzerland

January 1, 2015 - Present

Develop strategic brand platforms and identities for clients across cultural, retail, and agriculture sectors. Deliver end-to-end brand development from insight and positioning through to execution across digital and print. Support clients in clarifying their value proposition, strengthening differentiation, and enabling growth.

Design Director at The Creative Union

January 1, 2015 - January 1, 2018

Directed brand strategy and design execution for clients including Qatar Museums and F&B brands. Led and mentored a team of five creatives, driving high-quality and impactful output. Developed brand platforms informed by market insights and trend analysis.

Branding Designer at M&C Saatchi – Brandcentral

January 1, 2011 - January 1, 2013

Contributed to end-to-end branding projects from concept to delivery. Designed digital experiences and activation campaigns to enhance brand engagement. Collaborated across teams, managed priorities, and supported junior talent.

Graphic Designer at République

January 1, 2009 - January 1, 2011

Graphic Designer.

Intern at Stark Design

January 1, 2008 - January 1, 2008

Intern

Creative Director & Brand Consultant (Freelance) at Freelance – Switzerland

January 1, 2015 - Present