I'm Dana Gray, a Charlotte, NC-based designer with 10+ years of experience shaping brands and delivering thoughtful design across print, packaging, web and other digital assets. My background blends hands-on design expertise with 3+ years of creative leadership, guiding teams and driving cohesive, high-quality work. My experience spans publishing, retail, and a range of B2B and B2C companies. Highlights of what I bring to the table: + Expertise in brand identity systems, packaging, and web design + A collaborative leadership style that balances mentorship with decisive creative direction + Clear communication, efficient workflows, and thoughtful, polished design…

Dana Gray

I'm Dana Gray, a Charlotte, NC-based designer with 10+ years of experience shaping brands and delivering thoughtful design across print, packaging, web and other digital assets. My background blends hands-on design expertise with 3+ years of creative leadership, guiding teams and driving cohesive, high-quality work. My experience spans publishing, retail, and a range of B2B and B2C companies. Highlights of what I bring to the table: + Expertise in brand identity systems, packaging, and web design + A collaborative leadership style that balances mentorship with decisive creative direction + Clear communication, efficient workflows, and thoughtful, polished design…

Available to hire

I’m Dana Gray, a Charlotte, NC-based designer with 10+ years of experience shaping brands and delivering thoughtful design across print, packaging, web and other digital assets. My background blends hands-on design expertise with 3+ years of creative leadership, guiding teams and driving cohesive, high-quality work. My experience spans publishing, retail, and a range of B2B and B2C companies.

Highlights of what I bring to the table:

  • Expertise in brand identity systems, packaging, and web design
  • A collaborative leadership style that balances mentorship with decisive creative direction
  • Clear communication, efficient workflows, and thoughtful, polished design
See more

Skills

Experience Level

Language

English
Fluent

Work Experience

Creative Director at Bold Brands (Swag Bar + Custom Sock Lab)
April 1, 2022 - July 16, 2025
At both sister companies, we created custom swag and knit products for clients’ corporate gifting opportunities. I lead the design team through brand + marketing efforts, tracked project success, assigned tasks, and provided design and photo direction on all internal and client-facing projects.
Creative Director / Owner at Dana Gray Studio
April 19, 2019 - Present
I own a boutique design studio in Charlotte, NC specializing in branding, packaging, and website design. Over the years, I’ve partnered with a host of businesses helping them shine through strategic branding and design, and crafting visual identities that truly connect with their audiences. Industries: service professionals, CPG brands, food, beverage, AEC, home, interiors.
Graphic Designer at Lowe's Companies, Inc.
May 2, 2016 - March 18, 2022
Worked with cross-functional teams across the Lowe’s organization (design, copy, merchandising, store planning, marketing) to develop concepts and finalize signage to provide better in-store experiences for our customers. Designed POP signage to promote product and educate the customer: drop zones, banners, shelf talkers, in-bay displays, end caps, product cards, etc.
Special Sections Designer at The Daily Reflector / Cooke Communications
March 1, 2015 - January 28, 2016
Worked within a small team and received direction from editors and copywriters to handle the editorial design for three publications: Her Magazine, Mixer, and Greenville Life in the East.

Education

Bachelor of Fine Arts (BFA) at East Carolina University
August 1, 2011 - May 1, 2015

Qualifications

Add your qualifications or awards here.

Industry Experience

Consumer Goods, Real Estate & Construction, Media & Entertainment, Travel & Hospitality, Professional Services, Non-Profit Organization, Retail, Wholesale & Distribution

Skills

Experience Level