I’m Dana Wills, a graphic designer with over 15 years of experience and a passion for bringing brands to life through print, packaging, illustration, and brand identity work. I enjoy helping clients shape their ideas into designs that feel clear, confident, and visually engaging and I love being part of the process from the first concept through to the final piece. Typography is one of my favourite tools, and I’m always inspired by modern design principles and thoughtful details. Whether I’m building a logo and brand system, designing packaging, or creating printed collateral, my goal is always the same: create work that feels cohesive, intentional, and genuinely connected to the people behind it.…

Dana Wills

I’m Dana Wills, a graphic designer with over 15 years of experience and a passion for bringing brands to life through print, packaging, illustration, and brand identity work. I enjoy helping clients shape their ideas into designs that feel clear, confident, and visually engaging and I love being part of the process from the first concept through to the final piece. Typography is one of my favourite tools, and I’m always inspired by modern design principles and thoughtful details. Whether I’m building a logo and brand system, designing packaging, or creating printed collateral, my goal is always the same: create work that feels cohesive, intentional, and genuinely connected to the people behind it.…

Available to hire

I’m Dana Wills, a graphic designer with over 15 years of experience and a passion for bringing brands to life through print, packaging, illustration, and brand identity work. I enjoy helping clients shape their ideas into designs that feel clear, confident, and visually engaging and I love being part of the process from the first concept through to the final piece.

Typography is one of my favourite tools, and I’m always inspired by modern design principles and thoughtful details. Whether I’m building a logo and brand system, designing packaging, or creating printed collateral, my goal is always the same: create work that feels cohesive, intentional, and genuinely connected to the people behind it.

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Skills

Experience Level

Work Experience

Senior Brand & Design Strategist at Prismier
January 1, 2024 - Present
Lead social media design and strategy for LinkedIn, driving engagement and brand awareness. Develop and maintain brand guidelines to ensure consistency across digital and print assets, and design packaging for product launches, including dielines and production files.
Freelance Graphic Designer at Freelance
January 1, 2013 - Present
Meet with clients to identify branding requirements and develop design solutions; present logo concepts and oversee brand rollouts across multiple platforms. Manage diverse projects—from brand strategy and business cards to web design and art direction.
Creative Designer at CBRE, Real Estate Brokerage
November 1, 2006 - January 1, 2014
Designed multi-page marketing documents, banners, and e-blasts; created property-specific marketing collateral for investment, leasing, and the global hotels group. Managed Mailchimp email campaigns and participated in national marketing meetings to ensure brand consistency.

Education

Ontario Advanced Diploma - Graphic Design at George Brown College
September 8, 2003 - January 1, 2006
Major in Corporate Identity and Illustration
Bachelor of Arts at Athabasca University
July 1, 2025 - January 7, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Manufacturing, Real Estate & Construction, Media & Entertainment, Professional Services, Retail, Education, Government, Healthcare, Energy & Utilities, Financial Services, Telecommunications, Non-Profit Organization

Skills

Experience Level