Lead Game Artist at Puzzle Cats

Lead user acquisition & marketing strategies for 20+ mobile games. Managed 6-figure advertising budgets across 15+ products and 10+ networks. Monitored 150+ campaigns, coordinated asset production with 2–3 other marketers, maintained ad rotation and budget priorities. Produced video, static & playable ads tailored to each title. Used data analysis to optimize creatives, ensuring brand consistency and success with teams & agencies. Researched competitors & trends to guide creatives, ASO, and future in-game developments. Launched new networks, boosting installs 20% while sustaining ROAS. Oversaw the Apple SKAdNetwork adoption and designed revenue schemes for IAP models to track marketing performance. Lead Game Artist on 3 releases—created assets, implemented in Unity, and achieved an iOS Top Free rank #35.

Graphic Designer / Social Media Manager at 401 Games

Led company rebrand with new logo, website, and merchandise. Directed company social media and event marketing. Launched new networks, doubled followers & triple engagement. Managed design, copy & distribution of 3–4 monthly newsletters. Supervised and trained junior designers creating flyers, ads, signs, photos & videos. Managed inventory, ordering and receiving of products. Supervised cashiers and other retail staff. Provided excellent customer service.

Graphic Designer / Social Media Manager at Cosmic Design

Produced daily content per client brand guidelines for key clients Live Nation & Rogers. Designed social media assets, ads, motion graphics, posters, signage, festival content, newsletters, presentations & merchandising. Managed tasks independently, coordinating with clients & teams. Ensured brand/copy accuracy with strong attention to detail. Maintained organized files for publication & handoffs in a fast-paced, deadline-driven studio. References available upon request.

Lead User Acquisition & Marketing Strategist at Puzzle Cats

Lead user acquisition & marketing strategies for 20+ mobile games; managed six-figure ad budgets across 15+ networks; monitored 150+ campaigns; coordinated asset production with 2–3 marketers; created video, static & playable ads; used data-driven insights to optimize creatives and guide in-game development; launched new networks boosting installs; designed revenue models for IAP/IAA; led asset creation for 3 releases in Unity and achieved iOS Top Free rank #35.

Senior Graphic Designer / Social Media Manager at 401 Games

Led company rebrand with new logo, website, and merchandise; directed social media and event marketing; launched new networks, doubling followers and tripling engagement; managed design, copy & distribution of 3–4 monthly newsletters; supervised and trained junior designers to create flyers, ads, signs, photos & videos; managed inventory and ordering; provided excellent customer service.

Graphic Designer at Cosmic Design

Produced daily branded content and brand guidelines for key clients Live Nation & Rogers; designed social media assets, ads, motion graphics, posters, signage, festival content, newsletters, presentations & merchandise; managed tasks independently with clients and team; ensured brand and copy accuracy with strong attention to detail; maintained organized files for publication & handoffs.

Graphic Designer at 401 Games

Led rebrand with new logo, website, and merchandise; directed company social media and event marketing; launched new networks, doubled followers and tripled engagement; managed design, copy & distribution of monthly newsletters; supervised and trained junior designers; managed inventory and product intake; provided exceptional customer service.