PERSONAL SUMMARY I’m a content and social media manager with a background in organic growth, campaign delivery, and creator management across consumer and B2B brands. I’ve owned the strategy and the content output at the same time, across in-house, agency, and independent work, and I’m comfortable running the process from brief through to what gets posted. The work that interests me most is consumer-facing and organic. At DALI, I ran product launch campaigns from the ground up, wrote the content, and delivered real numbers. At iFootage, I built a creator team from scratch and managed a wider influencer network against product launch schedules. At Formation, I’ve handled editorial direction and project delivery across multiple accounts. In each case, the job has involved taking ownership of the output, not just supporting it. My preference is B2C work, particularly in food, lifestyle, or product categories where there’s a genuine story to tell. I find the audience connection easier to build and the content more interesting to make. I know how to write for social, and I know what tends to travel. Alongside my agency work, I manage social media for Venator Tabletop Gaming on a voluntary basis, producing video content and running campaigns to help grow the community and drive footfall to the store. I use AI tools daily as part of how I work, for trend research, brief writing, and moving faster in the early stages of a project.…PERSONAL SUMMARY I’m a content and social media manager with a background in organic growth, campaign delivery, and creator management across consumer and B2B brands. I’ve owned the strategy and the content output at the same time, across in-house, agency, and independent work, and I’m comfortable running the process from brief through to what gets posted. The work that interests me most is consumer-facing and organic. At DALI, I ran product launch campaigns from the ground up, wrote the content, and delivered real numbers. At iFootage, I built a creator team from scratch and managed a wider influencer network against product launch schedules. At Formation, I’ve handled editorial direction and project delivery across multiple accounts. In each case, the job has involved taking ownership of the output, not just supporting it. My preference is B2C work, particularly in food, lifestyle, or product categories where there’s a genuine story to tell. I find the audience connection easier to build and the content more interesting to make. I know how to write for social, and I know what tends to travel. Alongside my agency work, I manage social media for Venator Tabletop Gaming on a voluntary basis, producing video content and running campaigns to help grow the community and drive footfall to the store. I use AI tools daily as part of how I work, for trend research, brief writing, and moving faster in the early stages of a project.WWWW…