Danjela Barçi

Available to hire

About

  • Joined February 2026

Languages

  • EnglishIntermediate
  • ItalianBeginner

Industry experience

  • Retail
  • Healthcare
  • Travel & Hospitality
  • Media & Entertainment
  • Professional Services
  • Education

More experts in Tirana, Albania

Projects · 1

I have worked on a variety of projects focused on content creation, reporting, and digital growth. My experience includes developing engaging content and writing clear descriptions, as well as creating KPI, monthly, and annual reports to track performance and insights.
I also write SEO-optimized blog content to improve website visibility and drive organic traffic. My work combines creativity with data analysis to support effective communication and strategic growth.

Marketing Specialist, SMM & Content Creator
  • Content Creator
  • Marketing Analyst
  • Marketing Strategist
  • +2

Work experience· 12 roles

Marketing Specialist - Digital HeadDec 2025 – Present · 1 yr

Manage social media and digital marketing strategies for 40+ clients across diverse industries (retail, healthcare, hospitality, and more). Design and execute customized monthly content calendars aligned with each client’s business goals. Create engaging social media content and copy for posts, stories, and promotional campaigns. Plan, launch, and optimize paid social media advertising campaigns (Meta Ads). Monitor campaign performance and analyze key metrics: engagement, reach, conversions, and ROI. Prepare detailed monthly performance reports with data-driven insights and optimization recommendations. Writing SEO-optimized blog articles for company websites. Collaborate closely with graphic designers to ensure visual and brand consistency. Maintain strong client relationships through regular communication and strategy adjustments based on feedback.

Marketing Specialist – Digital HeadDec 2025 – Present · 1 yr

Manage social media and digital marketing strategies for 40+ clients across diverse industries; design and execute monthly content calendars; create engaging social media content and copy; plan and optimize paid campaigns; monitor performance and prepare monthly reports; write SEO-optimized blog articles; collaborate with designers and maintain client relationships.

Reception Supervisor · Primo Hotel TiranaMar 2024 – Dec 2025 · 1 yr 10 mos

Promoted to Supervisor after only 3 months. Led front-desk operations, guest relations, and daily administrative tasks. Managed the hotel’s social media accounts and increased online engagement. Handled client invoicing, corporate accounts, and monthly financial reconciliations. Oversaw procurement for the hotel and bar, including supplier payments and inventory control. Conducted staff recruitment interviews and organized daily schedules for housekeeping team.

Reception Supervisor - Primo Hotel Tirana · Primo Hotel TiranaMar 2024 – Dec 2025 · 1 yr 10 mos
Journalist · Iconstyle AlbaniaNov 2023 – Feb 2024 · 4 mos
Journalist - Iconstyle Albania · Iconstyle AlbaniaNov 2023 – Feb 2024 · 4 mos
Web Journalist · "Love Island Albania" - Klan TVAug 2023 – Nov 2023 · 4 mos
Web Journalist – “Love Island Albania” · Klan TVAug 2023 – Nov 2023 · 4 mos

Education

Bachelor in Journalism and Communication · University of Tirana2020 – 2023
Master of Science in Public Relations · University of Tirana2023 – 2025

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