SEO-focused digital marketer with 7+ years developing and executing organic search strategies across agencies and consulting environments. I specialize in keyword research, on-page optimization, technical audits, and performance reporting for diverse client websites, delivering measurable improvements in visibility and traffic. Backed by strong data and automation capabilities, I built reporting workflows that cut manual effort by 60% and created dashboards that surface what actually matters. I thrive in startup environments, work quickly based on data, and treat algorithm shifts as signals to exploit rather than problems to wait out.

David Marcel dos Santos

SEO-focused digital marketer with 7+ years developing and executing organic search strategies across agencies and consulting environments. I specialize in keyword research, on-page optimization, technical audits, and performance reporting for diverse client websites, delivering measurable improvements in visibility and traffic. Backed by strong data and automation capabilities, I built reporting workflows that cut manual effort by 60% and created dashboards that surface what actually matters. I thrive in startup environments, work quickly based on data, and treat algorithm shifts as signals to exploit rather than problems to wait out.

Available to hire

SEO-focused digital marketer with 7+ years developing and executing organic search strategies across agencies and consulting environments. I specialize in keyword research, on-page optimization, technical audits, and performance reporting for diverse client websites, delivering measurable improvements in visibility and traffic.

Backed by strong data and automation capabilities, I built reporting workflows that cut manual effort by 60% and created dashboards that surface what actually matters. I thrive in startup environments, work quickly based on data, and treat algorithm shifts as signals to exploit rather than problems to wait out.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
See more

Language

English
Fluent
Portuguese
Fluent

Work Experience

Operations Automation Consultant at Freelance
August 1, 2023 - Present
Built and automated SEO and performance reporting workflows for SMB and non-profit clients. Created dashboards surfacing what actually matters. Led automation projects that optimized data-driven signals and accelerated delivery.
Data Strategist at Asteroid X
September 1, 2021 - May 1, 2022
Developed data-driven optimization strategies for Amazon brands across organic search and paid channels. Analyzed keyword and search performance data and produced actionable recommendations aligned with client business objectives.
PPC Advertising Manager at Seller Interactive (Remote)
May 1, 2022 - June 1, 2023
Built KPI dashboards tracking organic and paid performance across 400+ client accounts. Created standardized reporting workflows ensuring consistency across a distributed team.
PPC Amazon Advertising Manager at Buy Box Experts (Remote)
October 1, 2020 - August 1, 2021
Executed paid search strategy and maintained structured performance reporting across a portfolio of brand clients. Monitored organic and paid channel performance.
SEO Campaign Manager at Yellow Pages Group
August 1, 2017 - August 1, 2020
Led SEO strategy and execution for 100+ SMB clients across Canada — keyword research, technical audits, on-page optimization, content coordination, and performance reporting.
Operations Manager at Qrious Eye Studio (Remote)
July 1, 2023 - February 1, 2025
Developed digital marketing and content strategy to increase organic brand visibility in a competitive market. Built B2B lead generation processes combining SEO-driven inbound and targeted outreach, resulting in a consistent qualified pipeline.
Paid Ads Manager at Seller Interactive (Remote)
May 1, 2022 - June 1, 2023
Built KPI dashboards tracking organic and paid performance across 400+ client accounts in real time. Created standardized reporting workflows and SOPs to ensure consistency across a distributed 35-person team.

Education

Data Science Program at BrainStation
January 1, 2019 - January 1, 2019
B Sc Oceanography at Centro Universitário Monte Serrat
January 1, 2008 - January 1, 2008
Data Science Program at BrainStation
January 1, 2019 - January 1, 2019
BSc Oceanography at Centro Universitário Monte Serrat
January 1, 2008 - January 1, 2008

Qualifications

Tableau
January 11, 2030 - June 10, 2026
SQL
January 11, 2030 - June 10, 2026
Google Analytics
January 11, 2030 - June 10, 2026
Tableau
January 11, 2030 - June 10, 2026
SQL
January 11, 2030 - June 10, 2026
Google Analytics
January 11, 2030 - June 10, 2026

Industry Experience

Software & Internet, Professional Services, Media & Entertainment, Retail