Available to hire
Hi, I’m Dave McKay—a service-design driven problem solver with an innate ability to translate unwieldy business processes into human-centered interactions. I’m a naturally curious, active listener and an amateur behavioral scientist/psychologist/anthropologist who thrives on turning complexity into clarity.
I’ve guided teams through strategy, product innovation, and digital transformation—from branding to design systems and user experiences. My work blends research, design thinking, and practical delivery to create usable, scalable solutions in healthcare, consumer goods, and professional services while fostering a culture of constant innovation.
Language
English
Fluent
Work Experience
Design Consultant at Consumer Direct Care
January 1, 2023 - PresentHired to redesign their home health care app with a mobile-first approach. Collaborated with product, business, and development teams to establish a culture of continuous innovation and data-informed design decisions. Focused on delivering a user-friendly app and the processes to enable informed, user-centered design across the organization.
Creative Director at Oliver Russell
January 1, 2020 - December 31, 2021Player/coach at a B-Corp agency focused on purpose-driven brand development, design strategy, positioning, and storytelling. Created branding, identity systems, and style guides for clients. Led team development and helped attract and cultivate new business.
Creative Director at SAP AppHaus
January 1, 2015 - December 31, 2019Led work streams exploring emerging technologies applicable to digital transformation for clients and customers. Conducted research across applications, systems, graphics, web, multimedia, voice response, and conversational interactions; coached design-thinking workshops for customers and internal teams. Collaborated cross-functionally to identify opportunities to improve supply chain, logistics, and warehouse inventory management, and promoted a culture of innovation that encouraged customer design autonomy. Contributed to the Design Readiness Assessment tool to gauge company culture and support design-centric development.
Principal Designer at Oracle
January 1, 2013 - December 31, 2015Design team member working on mobile and desktop apps in the health and life sciences sector. Collaborated with stakeholders on precision medicine, genomics research, clinical trials, and medical adherence interfaces. Co-innovated with a physician designer to design, prototype, and test new accountability software, ensuring compliance with federal accountability laws. Contributed to Life Sciences Suite products including Cohort Explorer and Omics Data Bank.
Senior Visual Designer at PayPal
January 1, 2012 - December 31, 2013Created user interfaces for a pilot 'digital wallet' payment processing program with Home Depot. Used A/B testing and usability labs to improve the PayPal checkout experience. Worked with accessibility experts to define and implement a UI guide shared across the organization.
Founding Partner/Creative Director at SaltStudio
January 1, 2005 - December 31, 2012Launched an agency focused on branding and product launches in a regional market, branding several companies and media properties that went on to national and international acclaim.
Creative Director at JWT
January 1, 1996 - December 31, 2005Established a Creative Department to service the Microsoft employer brand. Responsible for hiring and managing staff, vendor relationships, and client strategy. Worked directly with agency leadership and client teams while short-staffed on account executives. Evolved the brand across multiple channels and supported high-visibility campaigns, including a major Microsoft media buy during a growth phase.
Education
Qualifications
Industry Experience
Professional Services, Media & Entertainment, Healthcare, Life Sciences, Software & Internet
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