Hi, I’m Delfina Rillo, a proactive marketing professional with over 3 years of experience coordinating multi-channel campaigns across B2B and B2C audiences. I specialise in content development, CRM management, reporting and optimisation, and cross-functional stakeholder collaboration. In fast-paced growth environments, I support end-to-end campaign execution and brand initiatives with a strong focus on performance, efficiency, and measurable results, from social content to event activations and data-driven decision-making.

Delfina Rillo

Hi, I’m Delfina Rillo, a proactive marketing professional with over 3 years of experience coordinating multi-channel campaigns across B2B and B2C audiences. I specialise in content development, CRM management, reporting and optimisation, and cross-functional stakeholder collaboration. In fast-paced growth environments, I support end-to-end campaign execution and brand initiatives with a strong focus on performance, efficiency, and measurable results, from social content to event activations and data-driven decision-making.

Available to hire

Hi, I’m Delfina Rillo, a proactive marketing professional with over 3 years of experience coordinating multi-channel campaigns across B2B and B2C audiences. I specialise in content development, CRM management, reporting and optimisation, and cross-functional stakeholder collaboration.

In fast-paced growth environments, I support end-to-end campaign execution and brand initiatives with a strong focus on performance, efficiency, and measurable results, from social content to event activations and data-driven decision-making.

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Experience Level

Expert
Expert
Intermediate

Language

Work Experience

Attendant & Marketing Support at Mix Deli, Australia
May 1, 2025 - Present
Execute local marketing initiatives by creating social media and promotional content to drive customer engagement. Provide fast, friendly service during high-volume periods. Managed stock orders and supplier relationships. Assist with event activations and community-focused promotions to enhance brand visibility.
Returns Coordinator at Pandora Australia
January 1, 2024 - August 1, 2024
Coordinated B2C and B2B product returns, working with internal teams and suppliers to resolve requests efficiently. Supported operational processes using IBM systems to improve workflow accuracy. Prepared end-of-campaign reporting to provide visibility to planning teams. Managed multiple requests simultaneously while maintaining clear documentation and communication.
Senior Marketing Analyst at Mary Kay Cosmetics
September 1, 2022 - September 1, 2023
Executed email and social media campaigns using Salesforce and Marketing Cloud. Coordinated multi-channel campaigns and supported senior stakeholders with insights and performance reviews. Developed Power BI dashboards to analyse KPIs, supporting data-driven decision-making and achieving a 10% ROI increase. Performed competitor research and market analysis to inform strategy and campaign timing. Coordinated website launch, improving user engagement and experience.
Marketing Analyst at Mary Kay Cosmetics
May 1, 2021 - September 1, 2022
Monitored campaign KPIs and assisted in regular performance reviews. Served as Event Coordinator for product launches and seasonal campaign rollouts, ensuring brand consistency across all touchpoints. Managed CRM and forecasting tools, improving the department's accuracy rate. Created marketing training programs for internal teams to enhance Consultant efficiency.

Education

Bachelor's Degree in Business Administration (Marketing) at Universidad Austral
March 1, 2016 - February 1, 2020

Qualifications

Power BI Data Analyst Associate
January 11, 2030 - May 13, 2026
Pillars of Digital Marketing & Social Media Strategy & Analytics and Marketing metrics – Coursera
January 11, 2030 - May 13, 2026
Introduction to Cloud Computing
January 11, 2030 - May 13, 2026
Introduction to Artificial Intelligence – NSW Institute of Applied Technology
January 11, 2030 - May 13, 2026
Applied Artificial Intelligence for Digital Marketing – UTN.BA
January 11, 2030 - May 13, 2026

Industry Experience

Consumer Goods, Retail, Professional Services