I'm a Senior Art Director and Designer with 20+ years across brand, campaign and illustration-led work. I'm known for strong conceptual thinking, high craft, and efficient delivery from early concept, scamps through to finished art. Trusted partner on pitches, brand reimagining, and complex creative problem solving. Portfolio at derekvdh.com…

Derek van den Hogen

I'm a Senior Art Director and Designer with 20+ years across brand, campaign and illustration-led work. I'm known for strong conceptual thinking, high craft, and efficient delivery from early concept, scamps through to finished art. Trusted partner on pitches, brand reimagining, and complex creative problem solving. Portfolio at derekvdh.com…

Available to hire

I’m a Senior Art Director and Designer with 20+ years across brand, campaign and illustration-led work.

I’m known for strong conceptual thinking, high craft, and efficient delivery from early concept, scamps through to finished art. Trusted partner on pitches, brand reimagining, and complex creative problem solving. Portfolio at derekvdh.com

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Work Experience

Designer - Art Director - Illustrator at LEKKER
January 1, 2025 - January 1, 2026
Responsible for creative development across campaign, branding, design and digital. Art directing, designing and illustrating creative through to finished art.
Senior Art Director - Designer - Illustrator at FREELANCE
January 1, 2016 - January 1, 2024
Collaborating with a broad range of clients from individuals through to large agencies. Partnering on pitches, brand re-imagining, and complex creative problem solving, through to hands on design, illustration and finished art helping put thoughtful creative into the world.
Senior Art Director - Designer - Creative Partner at ZOO MELBOURNE
January 1, 2013 - January 1, 2015
Leading creative teams and studio to produce brand, design, digital and campaign work. Working with clients from start to end to create market leading work on time and on budget. Pitching for new clients and growing business profile. Hands on ideation and creative development across key clients.
Senior Art Director - Creative Director at JPD
January 1, 2012 - January 1, 2013
Leading studio to produce brand, design, digital and shopper marketing. Keeping key artwork consistency across all brand work. Creating flexible campaigns with quick turnaround through multiple touch-points from start to end.
Senior Art Director at 10 FEET TALL
January 1, 2010 - January 1, 2011
Creative ideation and development across campaign, branding, design and digital. Art direction, design and illustration in collaboration with clients to produce category leading creative.
Senior Art Director at BADJAR OGILVY
January 1, 2007 - January 1, 2010
Creative ideation and development across campaign, and digital. Art direction, design and illustration in collaboration with clients to produce category leading creative. Maintaining international standards across brand platforms. Pitch work and creative problem solving.
Senior Art Director at BPLB / LEAP
January 1, 2004 - January 1, 2006
Creative ideation and development across campaign, branding, design and digital. Art direction, design and illustration in collaboration with clients to produce category leading creative. Growing agency profile and pitching to expand the business.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Other
    uniE621 Made of Ballarat
    Stories told through cinema, street posters, online ads and a broadsheet biannual that’s being distributed throughout Melbourne, all pushing people to madeofballarat.com.au. Here, visitors can dig deeper into the campaign content, which includes articles and documentaries featuring the town’s makers. They can also book their spot in the Maker Event Series, small boutique events run by Ballarat’s artisans. While partnerships with Broadsheet, The Design Files and other brand ambassadors will bring cultural clout, encouraging reappraisal from discerning individuals.…