Manage content creation and day-to-day social strategy for WBDC’s platforms, promoting events, local business initiatives, and tourism in Wolfville. Develop branded visual assets, planned campaigns, and designed supporting graphics for both print and digital use. Implemented a cohesive brand voice and visual identity across channels to boost community engagement and reach.

Photographer & Creative Director at Designs By Devyn / Photos By Devyn

January 1, 2023 - Present

Specialize in wedding, branding, and creative portrait photography with a focus on authentic, story-driven content. Provide full-service content creation, including art direction, post-production, and location curation. Support small business clients by creating branded photography tailored for web and social media presence.

Client Relations Manager (Including Marketing & Graphic Design)

January 1, 2023 - Present

Client relations management including marketing and graphic design. Built and maintained relationships with stakeholders and vendors, ensuring brand consistency and coordinating cross-functional campaigns.

Digital Marketing Specialist and Graphic Designer at Bruce Auto Group

January 1, 2020 - October 1, 2025

Led digital strategy across 12 OEM dealership channels; Managed Meta and Google Ads campaigns, landing pages, and retargeting to drive measurable ROI. Conducted regular strategy meetings with store managers and external vendors for campaign success. Designed branded digital and print collateral aligned with service and sales campaigns.

Education

Applied Media & Communication Arts at NSCC

January 1, 2013 - January 1, 2014

Diploma at NSCC

January 1, 2014 - January 1, 2017

Qualifications

Google Ads Search Certification

January 28, 2025 - January 28, 2026

Demonstrate your mastery of building and optimizing Google Search campaigns. Certified users will exhibit the ability to leverage automated solutions like Smart Bidding to boost campaign performance for specific marketing objectives. By earning the Google Ads Search Certification, Google recognizes your ability to: Translate a vision for online marketing into a coherent digital marketing strategy Develop a Google Search strategy with wider company marketing plans Generate a plan to increase leads, sales or web traffic using Google Search Ensure your Search marketing plan is aligned with your digital marketing budget