Purpose-driven and passionate about creating meaningful impact through social media and marketing. With 2.5 years of experience, I build social media and marketing campaigns end-to-end—from content ideation and strategy to execution, reporting, and optimization—while collaborating across teams and managing multiple platforms under tight deadlines. I’m accustomed to developing content calendars and briefs, producing high-impact assets, handling event and campaign deliverables, and analyzing social performance insights to deliver results for both the business and the people it serves. Always eager to keep learning and grow into a marketer who creates value.

Devran Danuarta

Purpose-driven and passionate about creating meaningful impact through social media and marketing. With 2.5 years of experience, I build social media and marketing campaigns end-to-end—from content ideation and strategy to execution, reporting, and optimization—while collaborating across teams and managing multiple platforms under tight deadlines. I’m accustomed to developing content calendars and briefs, producing high-impact assets, handling event and campaign deliverables, and analyzing social performance insights to deliver results for both the business and the people it serves. Always eager to keep learning and grow into a marketer who creates value.

Available to hire

Purpose-driven and passionate about creating meaningful impact through social media and marketing. With 2.5 years of experience, I build social media and marketing campaigns end-to-end—from content ideation and strategy to execution, reporting, and optimization—while collaborating across teams and managing multiple platforms under tight deadlines.

I’m accustomed to developing content calendars and briefs, producing high-impact assets, handling event and campaign deliverables, and analyzing social performance insights to deliver results for both the business and the people it serves. Always eager to keep learning and grow into a marketer who creates value.

See more

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Advanced

Work Experience

Social Media Strategist (Freelance) at Digio Creative & Marketing Agency - Jakarta
August 1, 2026 - September 30, 2026
Managed a brand’s end-to-end social media activities, from content ideation to evaluation. Built content plans and content briefs including campaign ideas and creative direction. Created 11 content plans (8 Instagram Reels and 3 feeds), served as PIC/supervisor during production day, designed 2 feeds, and edited 5 reels. Conducted research on trends, competitors, and audience needs.
Social Media Strategist (Freelance) at Digio Creative & Marketing Agency
August 1, 2026 - September 1, 2026
Managed a brand’s end-to-end social media activities, from content ideation to evaluation. Created content plans and briefs, developed content ideas, campaign concepts, and creative direction. Delivered 11 content plans (8 Instagram Reels and 3 Feeds), acted as PIC/supervisor on production day, designed 2 Feeds, and edited 5 Reels. Conducted research on trends, competitors, and audience.
Social Media Specialist at @america by the U.S. Embassy Jakarta - South Jakarta
December 1, 2025 - July 31, 2026
Created proposals for social media and marketing campaigns including names, objectives, briefs, promotional plans, terms and conditions, timelines, and captions. Spearheaded and executed 7 campaigns, supporting cross-functional alignment to engage 712 online and 787 offline participants. Produced daily, weekly, and monthly reporting across Instagram, Facebook, YouTube, X, and LinkedIn using Sprout Social. Led 2 of 5 main Ke@america programs: generated Instagram Reels and YouTube Shorts ideas with media liaison, led/researched filming during taping sessions, created captions, and scheduled/uploaded reels and full videos to YouTube. Published event content on websites, ran live event reporting, conducted interviews with selected event speakers, posted on social media, and edited multiple reels.
Social Media Specialist (Full-time) at @america by the U.S. Embassy Jakarta
December 1, 2025 - July 1, 2026
Created proposals for social media and marketing campaigns including campaign names, objectives, briefs, promotional plans, terms and conditions, timelines, and captions. Spearheaded and executed 7 campaigns, managing cross-functional alignment to engage 712 online and 787 offline participants. Produced daily and weekly reporting of event participation and monthly social media performance reports across Instagram, Facebook, YouTube, X, and LinkedIn using Sprout Social. Led 2 of 5 main @america programs (podcast series), responsible for generating Instagram Reels and YouTube Shorts ideas with media liaison, assisting lead and curating filming during taping, writing captions, scheduling, uploading Reels and full videos to YouTube. Published event content on websites, delivered live event reports, conducted interviews with selected event speakers, posted social media content, and edited several Reels.
Creative Content Manager (Project-based) at GESID CSR by Danone Indonesia - Remote
April 1, 2025 - November 30, 2025
Led end-to-end Instagram and TikTok content strategy and established a high-performing monthly calendar that amplified platform engagement by over 10% monthly. Oversaw and directed production of 7–10+ high-impact content assets monthly (feeds, reels, stories, add-yours) while safeguarding brand guidelines for consistent visual identity across platforms. Wrote captions and copy in GESID’s tone and supported internal/external design needs for presentations and collaboration decks, coordinating cross-functionally to match each function’s content and design requirements.
Creative Content Manager (Project-based) at GESID CSR by Danone Indonesia
April 1, 2025 - November 1, 2025
Led end-to-end Instagram and TikTok content strategy and established a high-performing monthly calendar that amplified platform engagement by over 10% monthly. Oversaw and directed the production of 7–10+ high-impact content assets monthly (Feeds, Reels, Stories, Add-Yours), ensuring compliance with GESID brand guidelines to maintain an authoritative and consistent visual identity across platforms. Created captions and copy aligned with GESID’s tone, provided design needs internally and externally for presentations and collaboration decks, and conducted cross-functional collaboration to ensure content and design needs for each function.
Creative Content Specialist (Freelance) at GESID CSR by Danone Indonesia - Remote
January 1, 2025 - April 30, 2025
Conducted research, planning, content creation, and development for creative social content including Instagram carousels, Add-Yours campaigns, engagement stories, and greeting posts. Edited and revised content, analyzed content performance, and researched trends and audience needs to maintain quality, increase appeal and engagement, and keep content relevant. Created 48 total contents: 10 Instagram carousel contents, 3 Add-Yours campaigns, 32 engagement stories, and 3 greeting posts, with average reach of 4–8 thousand per content.
Creative Content Specialist (Freelance) at GESID CSR by Danone Indonesia
January 1, 2025 - April 1, 2025
Conducted research, planning, creation, and development of creative content in the form of Instagram carousels, Add-Yours campaigns, engagement stories, and greeting posts. Edited and revised content, analyzed content performance, and researched trends and audience needs to maintain content quality, increase appeal and engagement, and keep content relevant. Produced 48 total content pieces: 10 Instagram carousel contents, 3 Add-Yours campaigns, 32 engagement stories, and 3 greeting posts, with average reach of 4–8 thousand per content.
Staff of Brand Marketing (Project-based) at GESID CSR by Danone Indonesia - Remote
April 1, 2024 - December 31, 2024
Planned and created educational, engagement, and aftermovie content for each activity in formats including feeds, reels, Instagram stories, and TikTok. Produced 24 contents with average reach of 4–7 thousand per post. Produced press releases for each activity and ensured documentation during project realization.
Staff of Brand Marketing (Project-based) at GESID CSR by Danone Indonesia
April 1, 2024 - December 1, 2024
Planned and created educational, engagement, and aftermovie content for each activity in the form of feeds, Reels, Instagram stories, and TikTok. Created 24 contents with average reach of 4–7 thousand per post. Produced press releases from each activity. Ensured documentation during project realization.

Education

Bachelor's Degree in English Education at Universitas PGRI Pontianak
September 1, 2020 - July 1, 2025
Exchange Student (Faculty of Teacher Training and Education) at Universitas Ahmad Dahlan
September 1, 2021 - January 1, 2022
Bachelor's Degree in English Education at Universitas PGRI Pontianak
September 1, 2020 - July 1, 2025
Exchange Student (Faculty of Teacher Training and Education) at Universitas Ahmad Dahlan
September 1, 2021 - January 1, 2022

Qualifications

Duolingo English Test (overall score recorded; score valid until April 2024)
January 1, 2023 - April 1, 2024
Duolingo English Test (overall score 115/160, valid until April 2024)
January 11, 2030 - April 1, 2024

Industry Experience

Education, Media & Entertainment, Non-Profit Organization, Professional Services