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Graphic/visual designer with 20+ years creating brand-aligned print and digital assets for marketing and commercial teams. Strong background in campaign execution, editorial and retail/large-format environments, and production-ready deliverables. Experienced collaborating with cross-functional teams, vendors, and stakeholders to deliver accurate, high-quality work. Technically proficient across platforms and tools, including AI-assisted design workflows to evaluate, refine, and direct visual outputs for functional use cases across web and print.…Graphic/visual designer with 20+ years creating brand-aligned print and digital assets for marketing and commercial teams. Strong background in campaign execution, editorial and retail/large-format environments, and production-ready deliverables. Experienced collaborating with cross-functional teams, vendors, and stakeholders to deliver accurate, high-quality work. Technically proficient across platforms and tools, including AI-assisted design workflows to evaluate, refine, and direct visual outputs for functional use cases across web and print.

Diego Cadenas

Graphic Designer, Image Editor, Web Designer

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Graphic/visual designer with 20+ years creating brand-aligned print and digital assets for marketing and commercial teams. Strong background in campaign execution, editorial and retail/large-format environments, and production-ready deliverables. Experienced collaborating with cross-functional teams, vendors, and stakeholders to deliver accurate, high-quality work. Technically proficient across platforms and tools, including AI-assisted design workflows to evaluate, refine, and direct visual outputs for functional use cases across web and print.…Graphic/visual designer with 20+ years creating brand-aligned print and digital assets for marketing and commercial teams. Strong background in campaign execution, editorial and retail/large-format environments, and production-ready deliverables. Experienced collaborating with cross-functional teams, vendors, and stakeholders to deliver accurate, high-quality work. Technically proficient across platforms and tools, including AI-assisted design workflows to evaluate, refine, and direct visual outputs for functional use cases across web and print.

Available to hire

Graphic/visual designer with 20+ years creating brand-aligned print and digital assets for marketing and commercial teams. Strong background in campaign execution, editorial and retail/large-format environments, and production-ready deliverables.

Experienced collaborating with cross-functional teams, vendors, and stakeholders to deliver accurate, high-quality work. Technically proficient across platforms and tools, including AI-assisted design workflows to evaluate, refine, and direct visual outputs for functional use cases across web and print.

Skills

Editorial Illustration

Experience Level

Expert

Expert

Expert

Expert

Editorial Illustration

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Beginner

Language

Spanish; Castilian

Fluent

English

Advanced

Work Experience

Graphic Designer / Visual Designer (Freelance) at Triad Visual Lab

November 1, 2025 - Present

Provides ongoing graphic design and visual production services for marketing, commercial, and digital projects. Designs brand-aligned print and digital assets such as campaign materials, presentations, recruiting collateral, social media content, and editable templates using Adobe and Canva. Supports web design projects via CMS platforms and website builders to ensure visual consistency and production-ready delivery. Recently works with AI-assisted design workflows to evaluate, refine, and direct visual outputs for functional marketing, web, and print use cases—improving speed without compromising quality.

Senior Graphic Designer at TAG / Dentsu

January 1, 2022 - November 1, 2025

Designed and adapted global marketing collateral for Schneider Electric / AVEVA across print, digital, and large-format platforms, including brochures, datasheets, presentations, trade show systems, and social media assets. Delivered high-volume, brand-compliant assets while collaborating with international cross-functional teams across multiple time zones. Led prepress QA and prepared production-ready files for accurate print and digital delivery in compliance with global brand guidelines. Managed multiple concurrent projects under tight deadlines while maintaining consistency, accuracy, and visual quality.

Lead Graphic Designer at Graphic World LLC

October 1, 2018 - December 31, 2021

Created brand-aligned visual assets for L’Oréal Luxe Puerto Rico brands, supporting retail, POS, and event-based marketing initiatives. Designed print and digital materials for visual merchandising, in-store environments, trade shows, and promotional campaigns. Managed multiple concurrent projects while maintaining quality standards and adherence to global brand guidelines. Coordinated with marketing, production, and installation teams to ensure accurate execution across retail and event environments.

Senior Production Artist / Prepress Specialist at Andramar Publications Inc.

January 1, 2012 - October 31, 2018

Led magazine design and production workflows, including covers, editorial layouts, and print-ready files for monthly publications. Handled prepress processes such as preflight, imposition, pagination, color correction, and plate output to ensure print accuracy. Prepared files for offset and digital printing, ensuring technical accuracy, efficiency, and on-time delivery.

Production Designer / Prepress Specialist at Buena Vista Press

November 1, 2008 - December 31, 2011

Designed marketing and editorial materials and prepared client artwork for print production. Performed prepress QA, digital imposition, and plate preparation to support high-quality output. Ensured technical accuracy across color spaces, bleeds, pagination, and output specifications.

Production Designer / Prepress Specialist at EsmaCo Printers Corp.

September 1, 1998 - October 31, 2008

Began by scanning and image correction, handling photo scanning, cleanup, and color correction for print production. Performed prepress tasks including preflight, imposition, image retouching, and offset and digital printing. Advanced to lead the art and prepress department, coordinating workloads and collaborating with press and production teams to ensure quality and on-time delivery.