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I'm a Digital Marketing professional with strong expertise in content writing, social media marketing, SEO, and data analysis. I have experience managing diverse digital marketing projects, creating engaging content, and improving brand visibility and performance across multiple digital platforms. I'm passionate about innovation, committed to integrity, adaptability, and collaboration in the workplace. With strong problem-solving skills, I contribute effectively both independently and as part of a team.…I'm a Digital Marketing professional with strong expertise in content writing, social media marketing, SEO, and data analysis. I have experience managing diverse digital marketing projects, creating engaging content, and improving brand visibility and performance across multiple digital platforms. I'm passionate about innovation, committed to integrity, adaptability, and collaboration in the workplace. With strong problem-solving skills, I contribute effectively both independently and as part of a team.

Difa Muchamad Efri Riza

Digital Marketer, Content Creator, Social Media Manager, +2

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I'm a Digital Marketing professional with strong expertise in content writing, social media marketing, SEO, and data analysis. I have experience managing diverse digital marketing projects, creating engaging content, and improving brand visibility and performance across multiple digital platforms. I'm passionate about innovation, committed to integrity, adaptability, and collaboration in the workplace. With strong problem-solving skills, I contribute effectively both independently and as part of a team.…I'm a Digital Marketing professional with strong expertise in content writing, social media marketing, SEO, and data analysis. I have experience managing diverse digital marketing projects, creating engaging content, and improving brand visibility and performance across multiple digital platforms. I'm passionate about innovation, committed to integrity, adaptability, and collaboration in the workplace. With strong problem-solving skills, I contribute effectively both independently and as part of a team.

Available to hire

I’m a Digital Marketing professional with strong expertise in content writing, social media marketing, SEO, and data analysis. I have experience managing diverse digital marketing projects, creating engaging content, and improving brand visibility and performance across multiple digital platforms.

I’m passionate about innovation, committed to integrity, adaptability, and collaboration in the workplace. With strong problem-solving skills, I contribute effectively both independently and as part of a team.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Marketing Performance at Sam Wells

April 1, 2025 - May 31, 2025

Managed and optimized Shopee Ads campaigns, achieving 41% ROAS and 39% Purchase Value growth vs. the media plan. Delivered highest purchase volume and ROAS through precise audience targeting and budget shifts; demonstrated agility in recovering from setbacks via A/B testing and creative refresh.

Marketing Performance at Mama Bear

March 1, 2025 - March 31, 2025

Analyzed digital assets and marketing channels to identify growth opportunities. Developed campaign strategies based on audience segmentation, customer insights, and competitor analysis. Created content briefs and defined KPIs and media plans across multiple channels. Conducted month-over-month sales analysis with Looker Studio dashboards and developed data-driven optimization plans.

SEO Specialist at Zoro Interior

November 1, 2024 - May 31, 2026

Planned and executed an initial SEO audit and keyword research for commercial and transactional pages. Implemented on-page SEO optimizations, including meta titles, meta descriptions, H1–H3 headings, internal linking, and content planning. Achieved improvements in CTR and rankings, with the home page SEO score improving and overall visibility enhanced.

Digital Marketing Specialist at Matogo Catering

November 1, 2024 - Present

Planned and executed awareness and lead-generation campaigns on Meta Ads and Google Ads, including core and custom audience development, daily optimizations, and landing page improvements. Implemented on-page SEO improvements and measured performance through analytics, achieving significant CTR and CPL improvements.

Farm Production and Marketing Coordinator at Berkah Usaha Kencana

October 1, 2020 - Present

Conceived and managed organic social media content to promote products and increase brand awareness. Planned planting-to-harvest schedules and designed detailed requirements to optimize production yields. Recorded and documented operations comprehensively from planting to harvest to support efficiency and sustainability in the production process.