I'm Dikshya Humagain, a results-driven Paid Ad Specialist with 2+ years of hands-on experience managing and scaling Meta Ads campaigns across e-commerce, lead generation, app installs, restaurants, and ticketing businesses. I’ve handled budgets up to $200K/month and consistently achieve up to 5X ROAS through data-driven optimization, structured creative testing, and strategic scaling. I collaborate closely with clients and creative teams to translate performance data into actionable growth opportunities, mentor junior team members, and drive account growth across multiple international markets. My approach combines rigorous measurement, audience research, and market audits to reduce ad fatigue and improve metrics such as ROAS, CPA, and CTR.

Dikshya Humagain

I'm Dikshya Humagain, a results-driven Paid Ad Specialist with 2+ years of hands-on experience managing and scaling Meta Ads campaigns across e-commerce, lead generation, app installs, restaurants, and ticketing businesses. I’ve handled budgets up to $200K/month and consistently achieve up to 5X ROAS through data-driven optimization, structured creative testing, and strategic scaling. I collaborate closely with clients and creative teams to translate performance data into actionable growth opportunities, mentor junior team members, and drive account growth across multiple international markets. My approach combines rigorous measurement, audience research, and market audits to reduce ad fatigue and improve metrics such as ROAS, CPA, and CTR.

Available to hire

I’m Dikshya Humagain, a results-driven Paid Ad Specialist with 2+ years of hands-on experience managing and scaling Meta Ads campaigns across e-commerce, lead generation, app installs, restaurants, and ticketing businesses. I’ve handled budgets up to $200K/month and consistently achieve up to 5X ROAS through data-driven optimization, structured creative testing, and strategic scaling.

I collaborate closely with clients and creative teams to translate performance data into actionable growth opportunities, mentor junior team members, and drive account growth across multiple international markets. My approach combines rigorous measurement, audience research, and market audits to reduce ad fatigue and improve metrics such as ROAS, CPA, and CTR.

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Language

English
Fluent
Nepali
Fluent
Hindi
Advanced

Work Experience

Senior Media Buyer & Creative Strategist at Manofy
May 1, 2026 - Present
Managed and optimized paid social campaigns with an average monthly ad spend of $200,000+. Led creative strategy development, including identifying winning angles, messaging, hooks, and testing frameworks. Worked directly with clients on performance, strategy, creative direction, and growth opportunities. Mentored junior media buyers and oversaw workflow via Click-up. Collaborated with creative teams to craft high-performing ad creatives and scaling strategies. Analyzed campaign performance and provided actionable recommendations to improve ROAS, CPA, and account growth. Planned, tested, and allocated budgets across multiple client accounts.
Senior Media Buyer at Social Ambience
February 1, 2025 - June 1, 2026
Scaled international paid media campaigns across eCommerce, lead generation, app installs, restaurants, and ticketing businesses, managing monthly budgets from $500 to $200K, driving consistent revenue growth and profitability. Achieved up to 3.5X ROAS in Q1, and 5X ROAS in Q4 while reducing CPA by 20-35% through advanced audience targeting, budget optimization, and continuous A/B testing on Meta Ads. Led and mentored 10 junior media buyers, improving team efficiency and campaign execution speed by 30% through structured workflows and task management in Asana. Increased campaign engagement and performance by conducting data-driven audience research, creative testing, and market audits, resulting in 25%+ improvement in CTR and reduced ad fatigue. Identified and scaled winning campaigns through performance analysis, creative iteration, and strategic budget allocation across multiple international markets.
Junior Media Buyer at Social Ambience
January 1, 2024 - January 1, 2025
Assisted Senior Media Buyer in creating and launching high-performing Meta Ads campaigns, contributing to campaigns that achieved up to 2.5X ROAS. Supported creative testing and optimization, helping scale winning ads and reduce under-performing ad spend by 20%. Monitored campaign performance daily, preparing performance reports that informed strategic decisions for scaling campaigns. Collaborated with copywriters and designers to iterate ad creatives, contributing to higher CTR and conversions. Gained hands-on experience in full-funnel campaign management (TOF-MOF-BOF), supporting campaigns across eCommerce, lead generation, and app installs.
Senior Media Buyer at Social Ambience
January 1, 2024 - Present
Managed international campaigns for eCommerce, lead generation, app installs, restaurants, and ticket businesses, handling monthly budgets from $500–$200K. Optimized campaigns across Meta Ads, TikTok Ads, Snapchat Ads, and Google Ads to improve ROAS and reduce CPA. Led and mentored junior media buyers, managing daily strategy and tasks. Conducted creative research, audience analysis, and market audits to scale campaign performance.

Education

Bachelor of Business Administration at Pokhara University
January 1, 2021 - January 1, 2025
Bachelor of Business Administration at Pokhara University
January 1, 2021 - December 31, 2025

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet, Travel & Hospitality