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Hello! I’m SHALAYNE Smith, a graphic designer specializing in brand identity systems and visual storytelling for small businesses. I focus on creating cohesive brands that translate across logos, packaging, digital assets, and marketing content, blending strategic thinking with bold visual design. As founder of Disarming Designs since 2022, I design full brand identity systems including logo suites, colour palettes, typography, brand guidelines and I develop visuals across social media, packaging concepts and marketing assets, managing the full creative process from concept to final delivery.…Hello! I’m SHALAYNE Smith, a graphic designer specializing in brand identity systems and visual storytelling for small businesses. I focus on creating cohesive brands that translate across logos, packaging, digital assets, and marketing content, blending strategic thinking with bold visual design. As founder of Disarming Designs since 2022, I design full brand identity systems including logo suites, colour palettes, typography, brand guidelines and I develop visuals across social media, packaging concepts and marketing assets, managing the full creative process from concept to final delivery.

Shalayne Smith

Graphic Designer, Brand Designer, Logo Designer, +1

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Hello! I’m SHALAYNE Smith, a graphic designer specializing in brand identity systems and visual storytelling for small businesses. I focus on creating cohesive brands that translate across logos, packaging, digital assets, and marketing content, blending strategic thinking with bold visual design. As founder of Disarming Designs since 2022, I design full brand identity systems including logo suites, colour palettes, typography, brand guidelines and I develop visuals across social media, packaging concepts and marketing assets, managing the full creative process from concept to final delivery.…Hello! I’m SHALAYNE Smith, a graphic designer specializing in brand identity systems and visual storytelling for small businesses. I focus on creating cohesive brands that translate across logos, packaging, digital assets, and marketing content, blending strategic thinking with bold visual design. As founder of Disarming Designs since 2022, I design full brand identity systems including logo suites, colour palettes, typography, brand guidelines and I develop visuals across social media, packaging concepts and marketing assets, managing the full creative process from concept to final delivery.

Available to hire

Hello! I’m SHALAYNE Smith, a graphic designer specializing in brand identity systems and visual storytelling for small businesses. I focus on creating cohesive brands that translate across logos, packaging, digital assets, and marketing content, blending strategic thinking with bold visual design.

As founder of Disarming Designs since 2022, I design full brand identity systems including logo suites, colour palettes, typography, brand guidelines and I develop visuals across social media, packaging concepts and marketing assets, managing the full creative process from concept to final delivery.

Skills

Experience Level

Expert

Expert

Expert

Expert

Work Experience

Founder & Brand Designer at Disarming Designs

January 1, 2021 - Present

Independent design studio specialising in visual identity systems for small businesses. Designed full brand identity systems including logo suites, colour palettes, typography, and brand guidelines. Developed brand visuals across social media, packaging concepts, and marketing assets. Created illustrated brand elements and iconography to support visual identity systems. Managed full creative process from concept development to final delivery.