I’m a creative social media strategist and brand consultant with 3+ years of experience helping brands grow through data-driven social campaigns, platform-specific content, and strong storytelling. I plan and optimize content schedules, run performance-focused Meta (Facebook/Instagram) campaigns, and track engagement and analytics to continuously improve results. I also specialize in short- and long-form video editing, SEO-focused captions and hashtag strategy, and consistent brand design across channels. From managing Instagram/YouTube growth to supporting community-building through WhatsApp and DMs, I enjoy turning ideas into high-converting content while keeping the brand’s identity clear and consistent.…

Divya Rehal

I’m a creative social media strategist and brand consultant with 3+ years of experience helping brands grow through data-driven social campaigns, platform-specific content, and strong storytelling. I plan and optimize content schedules, run performance-focused Meta (Facebook/Instagram) campaigns, and track engagement and analytics to continuously improve results. I also specialize in short- and long-form video editing, SEO-focused captions and hashtag strategy, and consistent brand design across channels. From managing Instagram/YouTube growth to supporting community-building through WhatsApp and DMs, I enjoy turning ideas into high-converting content while keeping the brand’s identity clear and consistent.…

Available to hire

I’m a creative social media strategist and brand consultant with 3+ years of experience helping brands grow through data-driven social campaigns, platform-specific content, and strong storytelling. I plan and optimize content schedules, run performance-focused Meta (Facebook/Instagram) campaigns, and track engagement and analytics to continuously improve results.

I also specialize in short- and long-form video editing, SEO-focused captions and hashtag strategy, and consistent brand design across channels. From managing Instagram/YouTube growth to supporting community-building through WhatsApp and DMs, I enjoy turning ideas into high-converting content while keeping the brand’s identity clear and consistent.

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Language

English
Fluent
Hindi
Fluent
Panjabi, Punjabi
Fluent

Work Experience

Creator Growth & Strategy Lead at Snooze It
November 1, 2025 - May 31, 2026
Owned creator acquisition and early-stage pipeline building by onboarding 100–200+ creators per day via targeted outreach from scratch. Designed a structured lead management system to track creator interactions, engagement outcomes, and conversion stages. Conducted discovery calls to align platform features with creator needs, and collaborated with product/marketing teams to refine a creator-first storytelling positioning. Contributed to community building through WhatsApp groups and supported go-to-market messaging, onboarding, and retention loops.
Creative Lead at Guilt Gobble
September 1, 2025 - February 28, 2026
Led creative strategy and execution for brand campaigns aligned with voice and business goals, writing high-converting social media, email, and promotional copy. Spearheaded ideation sessions and multi-channel rollouts, ensuring brand consistency and coordinating cross-functionally to translate campaign vision into compelling narratives.
Social Media Manager at Kakapo Studio
April 1, 2025 - January 31, 2026
Managed Instagram and YouTube accounts, producing 15–20 Reels/Shorts monthly using trend-based storytelling. Increased organic reach by 40% through SEO-optimized captions and strategic posting. Designed brand collateral (brochures, cards, banners) in Canva to maintain consistent visual identity.
Social Media Marketing Intern at Vidyashala
September 1, 2024 - November 30, 2024
Executed WhatsApp and Instagram outreach campaigns, increasing platform reach by 35%. Built conversion-focused messaging templates, tracked campaign metrics, and delivered weekly analytical reports to support ongoing optimization.
Curriculum & Content Intern at Team Everest NGO
May 1, 2024 - June 30, 2024
Created educational and social impact content for NGO initiatives, supporting outreach through relevant, community-focused storytelling and content creation.
Creative Strategist | Social Media Strategist | Brand Consultant (Creative Lead)
May 1, 2023 - Present
Built growth-focused social media strategy using algorithm optimization, audience targeting, engagement tracking, and analytics. Created platform-specific content plans, copy, captions, and hashtags with SEO considerations, and repurposed content across channels. Designed brand-consistent marketing collateral and supported performance improvement through optimization of content scheduling and creative execution.
Fundraising & Social Media Specialist at Pawzz Foundation
May 1, 2023 - June 30, 2023
Developed emotionally engaging social media campaigns for animal welfare fundraising, supporting audience engagement and campaign storytelling to drive awareness and participation.
Creative Strategist / Social Media Strategist
May 1, 2023 - Present
Led social media strategy and execution with a focus on algorithm optimization, platform-specific content creation, and audience targeting. Drove organic reach by 40% through strategic content scheduling and SEO optimization, achieving a 10.9% CTR on a top-performing YouTube video. Secured 100% client satisfaction with 60% repeat collaborations, while designing multi-format marketing collateral to ensure brand consistency across channels.

Education

BSc-MSc Integrated Biochemistry at Panjab University, Chandigarh
August 1, 2022 - June 1, 2027
Class 12 (CBSE) at Kharar Anees School
April 1, 2021 - March 31, 2022
Class 10 (CBSE) at Kharar Anees School
April 1, 2019 - March 31, 2020
BSc-MSc Integrated/Biochemistry at Panjab University, Chandigarh
August 1, 2022 - June 1, 2027
CBSE Class 12 at Anee’s School
April 1, 2021 - March 31, 2022
CBSE Class 10 at Anee’s School
April 1, 2019 - March 31, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services, Real Estate & Construction