Language
English
Intermediate
Work Experience
Graphic Designer at Asian African Conference Museum
April 1, 2018 - December 31, 2021• Developed and executed visual concepts for social media, exhibition materials, and print assets across multiple
platforms, ensuring strong consistency in brand identity.
• Produced daily content and campaign materials that contributed to increased engagement, follower growth, and
higher audience interest in museum visits and events.
• Collaborated with art directors and education teams to translate historical narratives into clear, engaging, and
audience-friendly visual content.
• Initiated more interactive content approaches to enhance audience engagement and strengthen the connection
between the museum and its visitors.
Graphic Designer at Abbra Coffee
January 1, 2020 - January 1, 2021• Developed visual assets for social media, posters, and brand identity while maintaining brand consistency.
• Designed visual concepts for promotional campaigns and new menu launches with a sales-driven approach.
• Produced daily content that increased engagement and supported product purchases.
• Adapted visual strategies based on outlet locations to better align with different customer segments.
Graphic Designer at PT. Tokopedia
March 1, 2022 - October 31, 2024• Developed and adapted banner assets across multiple channels (TON, CPAS, Homepage, Discopage, and Broadcast
Chat) for both app and web platforms.
• Designed visual compositions, color systems, and layout elements aligned with brand guidelines and product
characteristics.
• Collaborated with producers, creative managers, and copywriters in campaign-driven design production.
• Managed multiple formats and rapid revisions with strong adaptability to briefs and shifting campaign needs.
Senior Graphic Designer at Asma Tour & Travel
April 1, 2025 - Present• Developed content concepts and visual strategies for lnstagram (feed, reels, and stories) to support brand awareness
and 828 communication.
• Managed end-to-end content production, from planning and concept development to design execution and
publishing.
• Established and maintained visual consistency through structured key visuals, layout systems, and design elements.
• Produced communication materials such as e-brochures, visual content, and captions to support marketing efforts.
Education
Bachelor of Art/Design/Creative Multimedia at Indonesian Computer University
May 1, 2013 - August 2, 2017Qualifications
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