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Social-first content marketer and strategist who turns complex topics into compelling long-form stories, then repurposes them into high-performing formats across channels. Experienced across organic, paid, and community touchpoints, with a strong focus on honest marketing that connects brands with communities. Leads end-to-end social and content execution internationally—planning campaigns, optimizing performance, managing creator/UGC collaborations, and delivering clear reporting for senior stakeholders. Background spans B2B and SaaS, energy, education, and food/consumer brands, with hands-on asset production and community management.…Social-first content marketer and strategist who turns complex topics into compelling long-form stories, then repurposes them into high-performing formats across channels. Experienced across organic, paid, and community touchpoints, with a strong focus on honest marketing that connects brands with communities. Leads end-to-end social and content execution internationally—planning campaigns, optimizing performance, managing creator/UGC collaborations, and delivering clear reporting for senior stakeholders. Background spans B2B and SaaS, energy, education, and food/consumer brands, with hands-on asset production and community management.

Dolly Hughes

Social Media Manager, Content Producer, Digital Marketer, +1

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Social-first content marketer and strategist who turns complex topics into compelling long-form stories, then repurposes them into high-performing formats across channels. Experienced across organic, paid, and community touchpoints, with a strong focus on honest marketing that connects brands with communities. Leads end-to-end social and content execution internationally—planning campaigns, optimizing performance, managing creator/UGC collaborations, and delivering clear reporting for senior stakeholders. Background spans B2B and SaaS, energy, education, and food/consumer brands, with hands-on asset production and community management.…Social-first content marketer and strategist who turns complex topics into compelling long-form stories, then repurposes them into high-performing formats across channels. Experienced across organic, paid, and community touchpoints, with a strong focus on honest marketing that connects brands with communities. Leads end-to-end social and content execution internationally—planning campaigns, optimizing performance, managing creator/UGC collaborations, and delivering clear reporting for senior stakeholders. Background spans B2B and SaaS, energy, education, and food/consumer brands, with hands-on asset production and community management.

Available to hire

Social-first content marketer and strategist who turns complex topics into compelling long-form stories, then repurposes them into high-performing formats across channels. Experienced across organic, paid, and community touchpoints, with a strong focus on honest marketing that connects brands with communities.

Leads end-to-end social and content execution internationally—planning campaigns, optimizing performance, managing creator/UGC collaborations, and delivering clear reporting for senior stakeholders. Background spans B2B and SaaS, energy, education, and food/consumer brands, with hands-on asset production and community management.

Skills

Experience Level

Expert

Expert

Expert

Expert

Language

German

Advanced

English

Advanced

French

Intermediate

Work Experience

Marketing Content Coordinator at Tank / The Boda Group (Nottingham)

October 1, 2024 - Present

Owned end-to-end social media and content strategy across multiple brands within an agency environment. Led content planning and production across Tank and sister agency Warbox, aligning campaign activity with commercial objectives including brand awareness, engagement, and lead generation. Planned and delivered integrated content across TikTok, Meta, LinkedIn, and email to maintain a consistent brand narrative and audience alignment. Created and produced short-form video content (filming, editing, creative optimisation) for social platforms. Ran brief paid campaigns supporting targeting strategy, creative testing, and performance optimisation. Analysed campaign performance using platform analytics, translating insights into actionable improvements to content strategy and distribution. Coordinated with designers, strategists, and partners to ensure timely delivery of campaigns and assets, reporting to directors in monthly meetings. Supported planning and execution of events, amplifying

Marketing Coordinator (Internship) at Monolith AI (London)

June 1, 2024 - September 30, 2024

Supported SaaS marketing activity as an intern. Office management and marketing support responsibilities were listed but details were not fully specified in the provided resume text.

Social Media Manager & Content at Ostrom Energy / Monolith AI (Berlin)

June 1, 2024 - September 30, 2024

Supported fast-paced marketing delivery for a deep-tech AI company, contributing to social, email, webinar, and event marketing activity. Created and distributed content across LinkedIn, email, and web channels to support demand generation and brand awareness objectives. Produced social assets for webinars, product launches, and event campaigns, ensuring consistent visual and messaging alignment.

Brand Ambassador & Content Creator at GoTig er Groceries Startup (Berlin)

January 1, 2024 - December 31, 2024

Produced regular paid influencer content for GoTiger social channels. Wrote and photographed homemade recipes included in the app. Held regular meetings with the team to discuss strategy, trends, and content direction.

Social Media Manager & Content Creator at Veg’d Burgers (Berlin) — Freelance Projects

January 1, 2023 - December 31, 2024

Managed Instagram and TikTok and set up LinkedIn. Planned and created social content including graphics for posts and food styling. Handled community messages and comment moderation. Invited influencers and managed collaborations. Hosted a 'kitchen takeover' event. Worked as a brand ambassador and content creator.

Social Media Manager & Content at Ostrom Energy (Berlin)

January 1, 2023 - June 30, 2024

Owned multi-market social media strategy and execution for international regions outside DACH, delivering campaigns across organic, paid, and community channels. Led social media strategy and execution across multiple international markets, adapting content for regional audiences and platform behaviours. Developed and managed integrated campaign plans including seasonal campaigns, giveaways, and product marketing initiatives. Managed paid social activity across Meta and TikTok, supporting campaign setup, creative iteration, and performance optimisation. Grew and engaged online community via active community management across comments, messages, and review platform activities. Produced multi-format content (video, visual, and written) across key social platforms, blog, and web channels. Led influencer and UGC creator collaborations, including briefings, coordination, and content direction. Provided performance reporting and insights to senior marketing stakeholders to inform future stra

Content Marketing Manager at Callies & Schewe (International Higher Education Brand)

September 1, 2020 - October 1, 2022

Delivered content and campaign execution across social media, CRM, and digital marketing channels for an international higher education brand. Owned organic social media execution including content planning, creation, publishing, and performance tracking. Developed and implemented social campaign concepts, including promotions and engagement-driven initiatives. Created cross-channel content across CRM emails, newsletters, landing pages, ads, and partner communications. Managed CMS content updates and coordinated digital and print campaign materials across teams. Supported event marketing with content planning, coverage, and post-event communication strategies.

Copywriter & Social Media Manager at IU International University (Berlin)

January 1, 2020 - August 31, 2020

Owned social media content responsibilities and supported marketing execution. (Specific responsibilities and outcomes were not fully detailed in the provided resume text.)

Copywriter at Callies und Schewe Brand Agency (Mannheim)

October 1, 2017 - April 30, 2019

Delivered content strategy and copywriting across client accounts in a fast-paced agency environment. Developed campaign concepts and content strategies for B2B clients across multiple industries. Produced long-form and short-form content including blogs, ads, reports, whitepapers, and digital assets. Managed social media content and campaign execution across client accounts. Presented campaign ideas and creative concepts to external stakeholders and clients.

Marketing Copywriter at Wirecard AG (Munich)

October 1, 2017 - April 30, 2019

Produced high-volume, multi-format marketing copy for a global payments company operating in a regulated environment. Developed B2B2C marketing content across web, email, ads, case studies, whitepapers, and video scripts. Collaborated with design, product, and marketing teams to deliver campaign assets across multiple channels. Contributed to campaign ideation and messaging development for digital marketing initiatives. Maintained English brand voice and supported internal communications and documentation.

Office Manager (Internship) at Zimmermann & Partners Patent Law Firm (Munich)

January 1, 2015 - January 1, 2016

Provided office management support at a patent law firm. (Specific tasks were not fully detailed in the provided resume text.)